I'm sure just what the world is crying out for right now is another film about Facebook founder, Mark Zuckerberg. It seems everybody pretty much liked The Social Network, including myself*, so there hardly seems any need.
No need, but there are means and that's almost always enough.
Mark Zuckerberg and The Found is to be adapted from next month's Bluewater bio-comic of Zuckerburg. According to a press release from the company, the film is to be produced by Hayden 5 Media in the rather unusual medium of rotoscoped animation:
Much like the technique used in the film A Scanner Darkly, the production of Mark Zuckerburg and The Found will begin with live action filmmaking in a digital medium, followed by the use of interpolated rotoscope. The result will be a cross between real characters and animated surroundings seamlessly integrated for a unique, comic book aesthetic.
Right. Sounds cheap.
Thankfully, the filmmakers show no pretense that The Social Network doesn't exist. Here's Todd Wiseman of Hayden 5:
When we found out that Bluewater was releasing this comic, we knew we had to get on board. We saw a great opportunity to re-tell the story of Mark Zuckerburg post Social Network in a brighter, animated form that could be enjoyed and understood by a broader audience.
What does that mean? Kids? Simpletons? Who couldn't understand The Social Network? I know it had its problems, but it was far from being an impenetrable enigma.
The first indication that this won't be a feature length production comes from Hayden 5's Milos Silber. He had this to say about the film's potential audience:
We're just aware of the profound impact of Facebook, and with over 500 million users, we're bound to have an audience. One that is more willing to watch a shortened, visually captivating summary of this short epic online, or on their favorite network.
"Short epic" – that's your life he's talking about there, Mr. Zuckerberg.
Finally, the press release makes reference to:
…the animated short Mark Zuckerburg.
– and I don't think they're referring to his height.
There's no mention of the Zuckerberg film at the Hayden 5 website, but there an awful lot of samples of their work. They seem like a perfect creative partner with the opportunistic peddlers at Bluewater.
*Yeah. I know.