Laika's track record with stop motion is beautiful. Not least because it exists. This studio is persisting in making stop motion movie after stop motion movie while the industry at large has eschewed this craft, typically in favour of Pixar-aping CG.
There were two previous trailers for The Boxtrolls, but the first seemed like specially animated stuff and the second was largely behind the scenes material. Here, I think, we're getting a lot of animation from the film.
And some Cee Lo too.
The grubby, underground setting seems like a perfect match for the stop motion look, and – as you might expect – the animation was lively and entrancing. Well played, Laika. Again.