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Jimmy John's Launches New PB&J Cookie To Help Give Back

Jimmy John's has a brand-new cookie in their lineup for a limited time, as you can get the new PB&J Cookie to support a worthy cause.



Article Summary

  • Jimmy John's launches a limited-time PB&J Cookie with a peanut butter base, grape jelly center, and peanut topping.
  • The new Jimmy John's PB&J Cookie is available nationwide now and stays on menus through October 4.
  • A portion of every Jimmy John's PB&J Cookie sale supports the Jimmy John's Foundation and Boys & Girls Clubs.
  • NFL Hall of Famer Drew Brees joins Jimmy John's again, turning the nostalgic cookie into a treat that gives back.

Jimmy John's has launched a new limited-time item to their menu, as you can get the new PB&J Cookie while supporting a worthy cause in the process. As you can see here, they've created a cookie with some throwback snack vibes in time for school to get back in session, featuring a peanut butter cookie with gooey grape jelly inside. The cookies are available only until October 4, but getting them will also benefit the Boys & Girls Club of America, as the company has partnered with NFL Hall of Famer Drew Brees to donate a portion of the sales to the organization. You can find more info about that effort below.

Jimmy Johns Launches New PB&J Cookie To Help Give Back
Credit: Inspire Brands

Jimmy John's Launches New PB&J Cookie To Help Give Back

Meet the new PB&J Cookie: a limited-time treat inspired by a classic peanut butter and jelly sandwich, reimagined the Jimmy John's way. Available nationwide beginning today, the cookie features a rich peanut butter base filled with sweet grape jelly and topped with peanut pieces for the perfect nostalgic bite.

The best part? This sweet treat gives back. Jimmy John's is once again teaming up with Hall of Famer and longtime franchisee Drew Brees, to turn every bite into a force for good. During the limited-time run, a portion of proceeds from every PB&J Cookie sold will benefit the Jimmy John's Foundation, a proud partner of Boys & Girls Clubs of America and the Brees Dream Foundation, providing care, education, and opportunities for children and families in need.

Whether reliving favorite childhood flavors or looking for a sweet treat to pair with a classic Jimmy John's sandwich, the PB&J Cookie delivers the perfect mix of nostalgia and indulgence – with a little extra purpose baked in.

"You can't beat a classic like PB&J. It's something I've always loved," said Drew Brees. "Now guests can enjoy that classic flavor in Jimmy John's new cookie, and every bite helps support great causes. That's what it's all about."

"At Jimmy John's, we love creating menu items that spark joy and connection," said Kate Carpenter, Chief Marketing Officer at Jimmy John's. "The PB&J Cookie taps into a flavor combination people have loved for generations, while also helping us support organizations that make a real difference in our communities. Partnering with Drew again allows us to extend that impact even further."


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Gavin SheehanAbout Gavin Sheehan

Gavin is the current Games Editor for Bleeding Cool. He has been a lifelong geek who can chat with you about comics, television, video games, and even pro wrestling. Follow @TheGavinSheehan on Facebook, Twitter/X, Instagram, Bluesky, and Threads for random pictures and musings.
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