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SDCC '15: IDW To Stake Out Comic Stores In Back To The Future Day , October 21st 2015
Dirk Wood of IDW told retailers at San Diego Comic Con about how the Back To The Future Day, October 21st – as it's a Wednesday – is perfect for their new comic book.
They are offering retailer variant covers for a reduced minimum of 500 orders.
They will be looking into midnight releases for the comic. Any store want to recreate themselves as an Encahntment Under The Sea?
And Universal Studios have promised to get behind the launch of the comic book as well.
And the standard comic will be made fully returnable…
They also offered retailers 50 page previews of their upcoming Fear And Loathing In Las Vegas graphic novel,
And have promised to kill a turtle every quarter..

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