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More DC Comics Variants to Have Minimal Trade Dress

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Marvel Comics has been creating what are known as "virgin variant" covers, in which titles, logos, numbers — anything but the art is removed. And usually selling them as part of a tiered cover, or as a retailer exclusive cover.

It hasn't been a DC Comics thing, but it is about to come close. All of the standard variant covers that run on the ongoing series are to have their trade dress dramatically reduced. Here are a couple of examples, from the first week of May.

More DC Comics Variants to Have Minimal Trade Dress More DC Comics Variants to Have Minimal Trade Dress

No title, credits along the bottom, and a thin UPC box with price, issue numbers and the rest. It emphasises the artwork above all other considerations.

These variant covers are on sale May 2nd, just before Free Comic Book Day. Some of the first of such will be the ones below… no Stanley "Artgerm" Lau yet, but that will come…

  • BATMAN #46
  • CYBORG #22
  • DEATHSTROKE #31
  • EXIT STAGE LEFT: THE SNAGGLEPUSS CHRONICLES #5
  • GREEN ARROW #40
  • GREEN LANTERNS #46
  • HARLEY LOVES JOKER #1
  • NIGHTWING #44

And as Aaron Haaland of A Comic Shop in Orlando, Florida will tell you, no, no one told them that this was coming for today's Batman #45…

More DC Comics Variants to Have Minimal Trade Dress

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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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