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Australian Insurance TV Ad Turns To Comic Stores

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Australian Insurance TV Ad Turns To Comic Stores

Youi is an Australian brand of insurance.

And in their latest TV campaign, they've run a series of ads showing what good listeners their staff are. By talking to really boring people and still being interested in what they have to say. Cricket enthusiasts, butterfly collectors and… comic store clerks.

The shop used in the ad is Sydney's Kings Comics. The action figure is from Paul Mason's comic, The Soldier Legacy and the comics and posters seen are also from Sydney publisher Black House Comics. including Dark Detective, Eeek!, Kagemono and The Soldier Legacy.

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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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