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DC To Push Their "Essential" Collections In New Catalogue

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unchainedAt the Diamond retailer summit, currently playing out in Chicago, DC Comics unveiled a free 128 page catalogue of their own, print and digital, featuring what they see as their "essential DC graphic novels", available at May 28th.

During the presentation, DC reps frequently cited The Walking Dead as bringing in new customers to comic stores and they want their backlist to benefit in a similar fashion. 150,000 copies of the catalogue have been sent out, 25,000 are in the warehouse and DC will reprint it as needed. And the digital version will exist on all platforms where you find a digital DC comic.

Expect a big Publisher's Weekly feature to run next week.

Oh one other thing, apparently the Superman Unchained #1 foldout is a complex creation, far more than the usual kind. They had to apparently mock it up in the office with physical objects to explain it to themselves. And we expect to find out more tonight…

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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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