They're designed for digital. But they also have a strong distribution plan through Disney store, bookstores and foreign sales. While DC still struggle to get their Earth One books out, Marvel seems to be storming ahead and increasing their range of original graphic novels to introduce people to the Marvel universe anew.
And so we have Ant-Man: Season One by Tom DeFalco and Horacio Domingues for July, Hulk: Season One by Fred Van Lente and Tom Fowler for August and Doctor Strange: Season One by Greg Pak and Emma Rios for September.
And each print purchase will come with a digital code to download the book to your device of choice.
For a company that eschewed the very idea of publishing original graphic novels, let alone a series of six ongoing volumes, this is quite a sea change…