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Posted in: Comics | Tagged: charts, Comics, dc, marvel, retailers
Marvel And DC Comics Neck-And-Neck For October 2013 As Walking Dead Takes The Top Spot
For the second time in eighteen months, Walking Dead has taken the top spot in the direct market, this time with issue 115, with Sandman Overture joining it to put two mature readers books in the top time, quite a rarity. Basically All Out War beats Zero Year beats Infinity beats Forever Evil as event books dominate the top of chart. But how did the publishers do overall?
The critics predicted it, that DC Comics would win September with their 3D covers and Villains Month. DC Comics and Marvel Comics published the same about of comics and collections in September, but DC scored high on the marketshare with a twelve point lead on Marvel in dollars spent and sixteen and a half point lead in comics sold. It was a ridiculous difference in size.
But that was then.
In October, DC Comics' share of dollars spent in the direct market fell a massive ten points from 40.39%% to 31.02% while Marvel's rose from 28.49% to 30.47%. And DC's share of actual comics fell from 45.17% to 33.15% while Marvel's rose from 29.83% to 33.63%. Basically they are neck and neck – though Marvel achieved this with less individual products than DC Comics. And the success of Walking Dead saw Image raise their marketshare to around 10%.
There was a 4.68% increase in sales overall dollars in the direct market and only 0.55% rise in item sales between September to October, even though September was a four week month and October a five week month. But compared to last year's October, also a five week month, there was an over dollar rise of 6.36% and item rise of 7.98%.
And year on year, 2013 is still doing better than 2012 so far, up almost 10% in dollars raised so far, significantly outperforming all other print industries,
TOP COMIC BOOK PUBLISHERS
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NEW TITLES SHIPPED
| PUBLISHER | COMICS SHIPPED | GRAPHIC NOVELS SHIPPED | MAGAZINES SHIPPED | TOTAL SHIPPED |
| DC ENTERTAINMENT | 100 | 29 | 0 | 129 |
| MARVEL COMICS | 78 | 35 | 0 | 113 |
| IDW PUBLISHING | 48 | 29 | 0 | 77 |
| IMAGE COMICS | 59 | 17 | 0 | 76 |
| DARK HORSE COMICS | 38 | 18 | 0 | 56 |
| DYNAMITE ENTERTAINMENT | 40 | 2 | 0 | 42 |
| BOOM ENTERTAINMENT | 25 | 3 | 0 | 28 |
| VIZ MEDIA | 0 | 25 | 0 | 25 |
| ARCHIE COMIC PUBLICATIONS | 16 | 6 | 0 | 22 |
| RANDOM HOUSE | 0 | 21 | 1 | 22 |
| OTHER | 111 | 157 | 36 | 304 |
COMPARATIVE SALES STATISTICS
| DOLLARS | UNITS | |
| OCTOBER 2013 VS. SEPTEMBER 2013 | ||
| COMICS | 0.30% | -0.57% |
| GRAPHIC NOVELS | 16.57% | 16.62% |
| TOTAL COMICS/GN | 4.68% | 0.55% |
| OCTOBER 2013 VS. OCTOBER 2012 | ||
| COMICS | 11.90% | 8.69% |
| GRAPHIC NOVELS | -4.65% | 0.05% |
| TOTAL COMICS/GN | 6.36% | 7.98% |
| YEAR-TO-DATE 2013 VS. YEAR-TO-DATE 2012 | ||
| COMICS | 12.42% | 9.46% |
| GRAPHIC NOVELS | 4.69% | 3.25% |
| TOTAL COMICS/GN | 9.95% | 8.96% |
TOP 10 COMIC BOOKS
| RANK | DESCRIPTION | PRICE | VENDOR | |
| 1 | THE WALKING DEAD #115 (MR) | 2.99 | IMA | |
| 2 | BATMAN #24 | 6.99 | DC | |
| 3 | INFINITY #4 | 3.99 | MAR | |
| 4 | FOREVER EVIL #2 | 3.99 | DC | |
| 5 | INFINITY #5 | 3.99 | MAR | |
| 6 | JUSTICE LEAGUE #24 | 3.99 | DC | |
| 7 | SUPERMAN/WONDER WOMAN #1 | 3.99 | DC | |
| 8 | THE SANDMAN: OVERTURE #1 (MR) [*] | 4.99 | DC | |
| 9 | SUPERIOR SPIDER-MAN #20 | 3.99 | MAR | |
| 10 | SUPERIOR SPIDER-MAN #19 | 3.99 | MAR |
TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS
| RANK | DESCRIPTION | PRICE | VENDOR | |
| 1 | BATMAN HC VOL 03 DEATH OF THE FAMILY | $24.99 | DC | |
| 2 | AVENGERS: ENDLESS WARTIME HC | $24.99 | MAR | |
| 3 | THE JOKER: DEATH OF THE FAMILY HC | $29.99 | DC | |
| 4 | BATMAN: THE COURT OF OWLS BOOK & MASK SET | $24.99 | DC | |
| 5 | AVATAR: THE LAST AIRBENDER VOL. 6: THE SEARCH PART 3 | $10.99 | DAR | |
| 6 | HELLBOY: MIDNIGHT CIRCUS HC | $14.99 | DAR | |
| 7 | BATMAN VOLUME 2: THE CITY OFOWLSTP | $16.99 | DC | |
| 8 | LAZARUS VOLUME 1 TP (MR) | $9.99 | IMA | |
| 9 | SAGA VOLUME 1 TP (MR) | $9.99 | IMA | |
| 10 | SAGA VOLUME 2 TP (MR) | $14.99 | IMA |
TOP 10 BOOKS
| RANK | DESCRIPTION | PRICE | VENDOR | |
| 1 | THE WALKING DEAD: THE FALL OF THE GOVERNOR HC | $24.99 | ST. | |
| 2 | LEGEND OF ZELDA: HYRULE HISTORIA HC | $34.99 | DAR | |
| 3 | STAR WARS: DARTH VADER AND SON HC | $14.95 | CHR | |
| 4 | STAR WARS: VADER'S LITTLE PRINCESS HC | $14.95 | CHR | |
| 5 | DC COMICS GUIDE TO CREATING COMICS SC | $24.99 | RAN | |
| 6 | CAPCOM 30TH-ANNIVERSARY CHARACTER ENCYCLOPEDIA | $16.99 | DK | |
| 7 | THE ART OF CHARLIE ADLARD HC (MR) | $39.99 | IMA | |
| 8 | MY LITTLE PONY: MINI PONY COLLECTOR'S GUIDE | $19.00 | HAC | |
| 9 | THE SECRET HISTORY OF MARVEL COMICS: THE KIRBY EMPIRE HC | $39.99 | FAN | |
| 10 | WORLD OF WARCRAFT TRIBUTE SC | $44.99 | UDO |
TOP 10 TOYS
| RANK | DESCRIPTION | VENDOR | |
| 1 | THE WALKING DEAD SERIES 4 ACTION FIGURES | TMP | |
| 2 | BATMAN:ARKHAMCITY: BATMAN VS. BANE 2-PACK | DC | |
| 3 | WOLVERINE LEGENDS 6-INCH ACTION FIGURES | HAS | |
| 4 | THE WALKING DEAD: MERLE & DARYLDIXON2-PACK | TMP | |
| 5 | BATMAN VS. KILLER CROC STATUE (2ND EDITION) | DC | |
| 6 | DC COMICS SUPER VILLAINS: THE JOKER ACTION FIGURE | DC | |
| 7 | DC COMICS BOMBSHELLS: POISON IVY STATUE | DC | |
| 8 | DC COMICS BOMBSHELLS: WONDER WOMAN STATUE | DC | |
| 9 | DC COMICS COVER GIRLS: SUPERGIRL STATUE | DC | |
| 10 | DC COMICS COVER GIRLS: BATWOMAN STATUE | DC |
TOP 10 GAMES
| RANK | DESCRIPTION | VENDOR | |
| 1 | MONOPOLY: THE WALKING DEAD SURVIVAL EDITION | USA | |
| 2 | RISK: THE WALKING DEAD SUVIVAL EDITION | USA | |
| 3 | RISK LEGACY | HAS | |
| 4 | MAGIC THE GATHERING TCG: THEROS BOOSTER PACKS | WZK | |
| 5 | MARVEL HEROCLIX: THOR: THE DARK WORLD | NEC | |
| 6 | STAR TREK TACTICS HEROCLIX SERIES III | NEC | |
| 7 | MAGIC THE GATHERING TCG: THEROS FAT PACK | WZK | |
| 8 | MARVEL HEROCLIX: THOR: THE DARK WORLD MOVIE STARTER SET | NEC | |
| 9 | PATHFINDER BATTLES: LEGENDS OF GOLARION BOOSTER BRICK | NEC | |
| 10 | YU-GI-OH! TCG: LEGENDARY COLLECTION: JOEY'S WORLD | KON |
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