Posted in: NBC, streaming, TV, YouTube | Tagged: elon musk, linda yaccarino, NBCU, twitter
Elon Musk Tweet-Confirms NBCU's Linda Yaccarino as New Twitter CEO
Elon Musk took to the social media service to officially confirm that ex-NBCU sales head Linda Yaccarino is the new Twitter CEO.
Once NBCUniversal announced that sales chief Linda Yaccarino was exiting the position earlier today, it seemed like the rumblings from last night were true – and they were. Elon Musk took to Twitter to announce that Yaccarino would be taking over as the social media service's CEO. "I am excited to welcome Linda Yaccarino as the new CEO of Twitter! [Yaccarino] will focus primarily on business operations, while I focus on product design & new technology, Musk wrote in his tweet. "Looking forward to working with Linda to transform this platform into X, the everything app."
The news finds Yaccarino exiting NBCU only days before the media company's all-important Upfronts presentation to 4000+ ad buyers at NYC's Radio City Music Hall (and only weeks after the controversial departure of CEO Jeff Snell and the start of the WGA/AMPTP writers' strike). According to initial reporting, there were signs that something could be in play last month when the two appeared in a keynote conversation at a conference in Miami. Following that, the social media service and NBCU finalized a major advertising deal for the 2024 Olympics – another example of how NBCU maintained open communications with Musk even as others looked to distance themselves from the social media service.
"Excited to announce that I've hired a new CEO for X/Twitter. She will be starting in ~6 weeks!" Musk wrote in a tweet on Thursday. "My role will transition to being exec chair & CTO, overseeing product, software & sysops," he continued. Here's a look at Musk's tweet confirming the news:
Elon Musk Gets Twitter-Confused by Tucker Carlson
"Starting soon, we'll be bringing a new version of the show we've been doing for the last six and a half years to Twitter," Carlson announced/warned in a tweet from yesterday. Now, aside from the obvious questions regarding if and how Carlson would be able to get past any incomplete clauses in his FOX "News" contract, it turns out that Carlson's Twitter show announcement was as much news to the social media service's owner, Musk, as it was to everyone else. While never wasting a moment to plug the services that Twitter has for any potential content creator, Musk made it clear in his tweet that Carlson doesn't have anything special going on with his social media service: "I also want to be clear that we have not signed a deal of any kind whatsoever. Tucker [Carlson] is subject to the same rules & rewards of all content creators."
Here's a look at Musk's tweet making it clear that no signed deals are in play between Carlson & Twitter: