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Mile High Comics Spent $150K On Star Wars Variant Covers – And Has Just Broken Even

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One of those stories you only really pick up on at the show floor of San Diego Comic Con. I bumoed into Chuck Rozanski of Mile High Comics who, last year, announced he was quitting the show becaue of all the exclusive big item ticket sales at the show that, as he saw it, sucked the money out from everyone else.

Well, if you can't beat them, join them. Of late, Mile High Comics has been, with Marvel, creating a series of variant covers for all the Star Wars books, spending as Chuck told me $150,000. But he has also had $150,000 revenue from them. So as of toay, he has broken even.

It is likely that San Diego Comic Con will change that…

He also spent $50,000 on the extra print copies of the Star Wars titles, sometimes a thousand of each, theorising these would be harder to find for true collectors. And he has them all out on display tp, something I haven't seen anywhere else here either.

I'll check in with him at the end of the show to see if it was boom or bust…

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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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