Posted in: Comics, Recent Updates | Tagged: Comics, dc, iron man, marvel, MVL, spider-man, thor, trademark, twitter, x-men
DC Comics Buys Thor, Iron Man, X-Men And Spider-Man. On Twitter
A few days ago, Bleeding Cool pointed out that DC had bought Marvel as a Twitter search keyword, so that anyone who searched for Marvel got a DC ad up front for the New 52 relaunch. While not illegal, this is the kind of thing that can be challenged by a trademark owner in a competitive field and, as in this case, the keyword is usually withdrawn by Twitter, or wheoever the ad seller happens to be.
Today, DC have taken a slightly different tack. They have bought the Twitter keywords Iron Man, Spider-Man, Thor and X-Men. But rather than buy the worldwide rights, they've bought the American-only rights.
So that I can't see them.
Thankfully Bleeding Cool readers with an American IP address can…