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YouTube Boosts InfiniteCrisis.com Traffic In May

As a father of a nine year old girl who plays a lot of Minecraft, I know the power of YouTube videos based on games. She listens to Stampy in her bedroom now after I just couldn't take it any more…

Well, it seems to be doing the same for DC Comics' MMORG Infinite Crisis too.

Traffic site Compete.com reports,

Jumping into the Monthly Fast Movers for May, InfiniteCrisis.com tops the list with a whopping 433% month-over-month (MoM) growth. For the uninitiated, Infinite Crisis is a free-to-play Multiplayer Online Battle Arena (MOBA) video game based on the DC Comics heroes. While the game first went into open beta in March this year, it seems to have taken off last month. Using the Incoming Traffic report in Compete PRO we can see that nearly 6% of traffic to InfiniteCrisis.com in May was driven from YouTube.com in May. Looking at the YouTube channel for the Infinite Crisis Game, it seems like they're posting videos more frequently with topics ranging from character bios to behind-the-scenes videos to the top plays of the week. Whatever they're doing on YouTube seems to be working as the share of traffic generated by YouTube increased by more than 63% MoM. Looking at the Search Referrals report, we can also easily identify the most popular characters in the game as DC superheroes Batman, Superman, Wonder Woman, and Green Lantern all made their way into the top 50 keywords driving traffic to InfiniteCrisis.com.

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