They click off your page, delete your Email or mentally check out of the conversation…you've lost them forever.
I recently reached out to Kick-Ass creator Mark Millar about my current Kickstarter project (sci-fi/superhero novel 'Assault or Attrition') and this was the pitch I sent him:
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The premise is somewhat like, "What if Lex Luthor succeeded in killing Superman?"
Not just[...]
