Loki Poster Finds The God of Mischief Large But Not Quite In Charge

With Disney+ and Marvel Studios' Tom Hiddleston-starring Loki set to unleash its mischief throughout the timestream starting Wednesday, June 9 (and now claiming Wednesdays as the "new Fridays"), fans are getting a fresh look at the series via a new key art poster. Our two biggest takeaways? First, though it's clear that Loki is being kept on a short leash by Time Variance Authority (TVA) Agent Mobius M. Mobius (Owen Wilson), let's not lose sight of the fact that a little bit of The God of Mischief is still around. Second, does the TVA have a mascot, or an AI agent, or one of those Microsoft Paperclip "Help" things? We're curious…

Image: Marvel Studios

As we were brought up to speed on with the official trailer, Loki (Hiddleston) touched the Tesseract and messed up time and reality royally, so Mobius and the TVA have "persuaded" him to help them set things right. To see why Loki's time may have finally come (though the furies are still out on if that will be a good thing for "The God of Mischief" or not), check out the newest teaser:

Now here's a look at Hiddleston breaking the news- with Loki set to premiere on the streaming service on Wednesday, June 9:

In a recent interview with Empire, Hiddleston teased that there is a lot that viewers could learn about the upcoming series by taking a close look at the series logo. "I want to preserve the freshness of the show for when it emerges, but something to think about is the [show's] logo, which seems to refresh and restore," Hiddleston teased. "The font of how Loki is spelled out seems to keep changing shape. Loki is the quintessential shapeshifter. His mercurial nature is that you don't know whether, across the MCU, he's a hero or a villain or an anti-hero. You don't know whether you can trust him. He literally and physically changes shape into an Asgardian guard, or into Captain America repeatedly. Thor talks about how he could change into a snake."

For Hiddleston, that logo speaks to the heart of one of the show's main themes. "I think that shapeshifting logo might give you an idea that Loki, the show, is about identity, and about integrating the disparate fragments of the many selves that he can be, and perhaps the many selves that we are," Hiddleston explained. "I thought it was very exciting because I've always found Loki a very complex construct. Who is this character who can wear so many masks, and changes shape, and seems to change his external feeling on a sixpence?"

Set to hit the streaming service on June 11 with Waldron leading the writing team and executive-producing, and Kate Herron (Sex Education) directing and executive producing, the series finds Hiddleston's God of Mischief on the run and on a mission during his unexpected, time-traveling walkabout. Joining Hiddleston and Wilson on the series are Gugu Mbatha-Raw as Ravonna Lexus Renslayer, Wunmi Mosaku as Hunter B-15, Sophia Di Martino, Richard E. Grant, Sasha Lane, Erika Coleman, and Eugene Cordero.

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About Ray Flook

Serving as Television Editor since 2018, Ray began five years earlier as a contributing writer/photographer before being brought onto the core BC team in 2017.
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