"Nobody At My High School Knew I Read Comic Books" – Ross Richie Launches #DiscoverComicBooks Hashtag – #C2Ccon2017

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Ross Richie, CEO of Boom! Studios has been praising the Coast-To-Coast Comic-Con, as the only comic convention that happens in a comic shop.

He's been praising how comics has been rediscovering a wider audience, women, kids, everyone. And how comic stores saved the comic book medium from collapse – but in the process saved it for themselves and no one else.

Now, with the films and TVs, everyone is curious. "our secret club is no longer a secret anymore."

How Boom's director's mother-in-law was interested in her first comic book when they announced a work based on the life of Jane Eyre.

Ross asks readers not to hand their friends a superhero comic, but something else. If everyone got one more person to read a comic book, the popularity of comics would change overnight.

And if you do so, he asks you to use the hashtag #DiscoverComicBooks.

Would you?

He says that there's never been a better time with a greater richness of comic books available for people to read and buy. He also talks about how merchandise has expanded the market. How graphic novels have been key in attracting a greater female readership.

And you can keep up to date with Bleeding Cool's other Coast To Coast Comic Con coverage right here.

About Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.

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