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Oni and Valiant Beat Premier Publisher Rivals in January 2019 Marketshare Per Capita

We haven't done one of these for a while. But with the observation that DC Comics have reduced the number of titles they are publishing of late, we thought we'd run a Marketshare-Per-Capita chart.

We've already looked at publisher marketshare in the North American direct market of comic book shops for January 2018, with Marvel Comics again dominating. And looked at the top 100 ordered comics and graphic novels for the month.

But if you divide the marketshare by the number of individual titles published that month, you get a different picture. Simply put, when you look at the performance of each titles, Marvel Comics still beats DC Comics, per title, but nowhere near what the overall marketshare figures would suggest.

Dynamite has slipped back down from third place, but level-peg with Dark Horse on sales, beating them on dollars. IDW drops below Dark Horse, Dynamite, Oni, Boom and Valiant. Greater marketshare is made up of increased titles it seems…

I hope this is a conversation point. I'll try and keep this up going forward.

Publisher Retail Marketshare Per Capita x1000 Dollar Marketshare Per Capita x1000
MARVEL COMICS 276 291
DC COMICS 252 283
IMAGE COMICS 113 116
DARK HORSE 86 65
DYNAMITE 85 73
ONI PRESS 66 55
BOOM! STUDIOS 64 62
VALIANT 58 70
IDW PUBLISHING 54 50
TITAN COMICS 52 32
ARCHIE COMICS 43 43
VIZ MEDIA LLC 43 34

Oni and Valiant Beat Premier Publisher Rivals in January 2019 Marketshare Per Capita


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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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