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101 Uses For An Abandoned Comic Publisher Logo

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1. Brazilian Candy Store.

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Courtesy of Carlos Verdadeiromem of Brazil.

That particular logo of DC Comics, known as the DC Spin, was abandoned after a court case with DC Shoes. DC Comics sued the shoe manufacturer over their logo, featuring the letters DC and a star, only for the court to realise that DC hadn't actually registered their logo as a trademark. Consequently, DC Shoes sued DC Comics and were successful, DC Comics having to pay a six figure sum to DC Shoes every year for the use of their own logo, until they replaced it with the DC Flip.

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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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