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Comics Folk React To #ChocolateGate

The US comics industry has a certain Anglophilic bent that has served me well over the years. And I have been known to bring a variety of chocolates, sweets, cigarettes and magazines across the pond on my various journeys, for a variety of publishers, editors and creators. That's been less of late, as a greater distribution of such stuff has been available in major city centres. Jelly Babies, Jaffa Cakes, Cadbury Dairy Milk, Maltesers, Rolos, all manner of goodies. Well, it looks like I may be being pressganged into servitude again…

As a result of a settlement with the Hershey's Company, Let's Buy British Imports, or L.B.B., agreed this week to stop importing all Cadbury's chocolate made overseas. The company also agreed to halt imports on KitKat bars made in Britain; Toffee Crisps, which, because of their orange packaging, and yellow-lined brown script, too closely resemble Reese's Peanut Butter Cups; Yorkie chocolate bars, which infringe on the York peppermint patty; and Ms. Perry's beloved Maltesers.

Chocolate in Britain has a higher fat content; the first ingredient listed on a British Cadbury's Dairy Milk (plain milk chocolate) is milk. In an American-made Cadbury's bar, the first ingredient is sugar.

American Cadbury bars also include PGPR and soy lecithin, both emulsifiers that reduce the viscosity of chocolate, giving it a longer shelf life. British Cadbury bars used vegetable fats and different emulsifiers.

So how has this gone down?

Thankfully, as things stand, this should not affect another (and preferred) Cadbury brand, Green & Black as creative inspiration. Butterscotch for preference….


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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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