Fanboy Rampage: Joe Quesada Defends Marvel Cancellation Bloodbath on Twitter
Marvel has had the worst PR year in comics since rival DC in 2013. This week, the company canceled a bunch of comics starring POC or LGBTQ leads.That came hot on the heels of the scandal of their new Editor-in-Chief revealing that he pretended to be a Japanese man named Akira Yoshida to write comics for Marvel and other companies. Which followed partnering with an arms manufacturer to make all ages propaganda comics at New York Comic Con. Which followed their executives getting caught telling retailers in a closed door meeting that people are sick of diversity, artists don't move the needle, mini-series are a death knell, and a whole bunch of other salacious-headline making stuff. Which followed what felt like 2 years of nonstop Nazi stuff with Secret Empire, a super-mega-crossover event that couldn't even beat Batman and The Flash in sales. Which coincided with an industry sales slump led by industry-leader Marvel and leading into a flatly-received Legacy reboot. And their Chairman, Ike Perlmutter, is good friends with Donald Trump and supports him financially. And Brian Michael Bendis left for DC. We probably missed a bunch of stuff too.
Now, in Marvel's darkest hour, the company's greatest defenders are nowhere to be found. Nick Spencer left Twitter shortly after Secret Empire ended, and Dan Slott has also been absent recently. Axel Alonso is gone (and liking tweets critical of Marvel), and so can no longer appear in fluff interviews presenting straw man arguments to deflect criticism. Matty Rosenberg can't blow all of his punk cred before Phoenix: Resurrection comes out. C.B. Cebulski has gotta lay low, man, for obvious reasons. Who will step up to fill the void and defend Marvel in their hour of need?
Like Luke Skywalker in Star Wars: The Last Jedi, the galaxy calls upon a forgetten hero of the past: Marvel Chief Creative Officer Joe Quesada. Quesada has spent the past few days on Twitter defending Marvel against all challengers in a series of quote tweets.
In a classic Twitter technique, Quesada said he was going to take a break from the battle…
…only to return a few hours later and pick up right where he left off:
Quesada tried to shift the tone of the conversation…
Awww! And now, it was time to change the subject…
And that lasted less than ten minutes…
Look, it's Joe Glass!
We may disagree with him, but we have to admit it's refreshing that Quesada is at least a little less vitriolic than past vocal Marvel defenders. Low bar, we know. But still.
And the fight continued:
Joe was even arguing with people who weren't even arguing with him:
When Quesada said that he was going to get more involved in the publishing side of things after Alonso departed Marvel, we didn't know that arguing with fans on Twitter was what he meant — but we definitely should have. But hey, we're not judging. It's perfectly normal for high-ranking executives in major entertainment companies to argue with fans on social media, right? Hell, it's apparently normal for the president of the United States. Someone's got to do it, and Joe Quesada is not the worst person for the job, so at least there's that.
Fanboy Rampage was a blog by Graeme "Graham" McMillan dedicated to the funniest, most ludicrous and most inappropriate comic book back-and-forths online. McMillan has moved on now, becoming a proper journalist for the likes of The Hollywood Reporter and Wired but he gave permission to Bleeding Cool to revive his great creation.