Wonder Bread Takes On DC Comics Over Wonder Woman Trademark

Ahead of the new Wonder Woman movie, DC Comics has been shoring up its trademarks.

Which is why it registered the trademark "Wonder Woman" for the following goods and services, "Cookies, breakfast cereal, bubble gum, cake decorations made of candy, chewing gum, frozen confections, crackers, frozen yogurt, ice cream, pretzels, peanut butter confectionery chips, malt for food; soybean malt for food purposes; malt biscuits; sugar confectionery, namely, candy, candy bars, candy mints, candy coated and caramel popcorn, and candy decorations for cakes; edible decorations for cake; rice cakes; confectionery, namely, pastilles; pastries; biscuits and bread; coffee beverages with milk; cocoa beverages with milk, chocolate-based beverages, coffee and coffee-based beverages, cocoa and cocoa-based beverages; tea, namely, ginseng tea, black tea, green tea, oolong tea, barley and barley-leaf tea; meat tenderizers for household purposes; starch-based binding agents for ice-cream"


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However, someone has a problem with that. Flowers Bakeries Brands LLC who have appealed for a time extension to oppose the trademark. Flowers Bakeries Brands are the owners of, amongst others things, the Wonder bread brand.

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And clearly, have an issue with DC Comics taking the Wonder name in vain…

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About Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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