Ivan Cohen is a former DC Comics editor turned freelancer – and now the writer of a new digital-only line of free comic books from DC Comics as part of a promotion from HBO Max.
Titled, To The Max, they are meant to be stories about ordinary people achieving their maximum potential when they transform into extraordinary superheroes with the help of another new character, Max the dog. And each is meant to be full of Easter Eggs for HBO Max content. Can you find them all?
The first three 8-page comics are free to download today in which Hector, Brian and Olivia (their initials make up HBO) meet Max the dog, and gain access to different superpowers and become able to teleport, shape shift, fly and save lives around the world. They are all fairly serviceable with most of the PR going to the fact that the covers were by Jim Lee, Amanda Conner and Jorge Jimenez. The insides are not but hey, they are free. And I rather like Laura Braga's work.
"We are thrilled to partner with the amazing team at DC to present this creative, personification of HBO Max as a team of powerful comic book superheroes," said Robert Greenblatt, Chairman, Warner Media Entertainment and Direct-To-Consumer. "These fun, original stories depict a diverse range of ordinary individuals who are symbolic of the depth and breadth of programming that is available on the platform, driving home the message that HBO Max has something for everyone."
"DC and HBO Max both share in the belief that great storytelling is one of the most powerful ways to engage and connect with people," said DC Chief Creative Officer and Publisher Jim Lee. "We are excited to share these new and original stories of Hector, Brian, Olivia and Max with the DC fans, and all fans of great entertainment content. These are superhero stories at their core, but they are also a pop culture scavenger hunt for the most media savvy!" And he only has to draw a cover…
To The Max: Hector – When a schoolteacher finds a mysterious device, it sends him flying into an incredible outer-space rescue mission.
Cover art by Jim Lee, penciled by Scot Eaton, and written by Ivan Cohen.
Cover art by Jorge Jimenez, penciled by Hendry Prasetya, and written by Ivan Cohen.
To The Max: Olivia – A down-on-her-luck standup comic is all that stands between her audience and gun-toting criminals who plan to rob a Las Vegas casino. Cover art by Amanda Conner, pencilled by Laura Braga and written by Ivan Cohen.