Wonder Woman #750 Tops January 2020 Chart, DC Comics Slips Under 30% Marketshare, and Comics Sales Are Down on 2019

Diamond has provided the first of the year's marketshare reports.

Of late, DC Comics has been pushing its head above the psychologically important 30% marketshare, often denied it. but in the first month of 2020, it slipped under again, for both unit and retail marketshare, despite topping the chart with its ten-dollar Wonder Woman #750 and beating Marvel's Thor relaunch.

More worryingly, for the first month of 2020, total sales of comics and graphic novels were down 3.26% in dollars earned and down 7.99% in copies sold. That's not a good start to 2020.

Even More Artwork From Wonder Woman 750

Marvel Comics claimed 39.98% dollar share and 46.67% unit share. DC placed second at 29.33% and 29.73%. Image Comics was third, with a market share of 5.6% in both categories, followed by IDW Publishing, Dark Horse Comics, BOOM! Studios, VIZ Media, and Dynamite Entertainment.

Outside the top ten, Spawn #304, ranked #40, Mighty Morphin Power Rangers/Teenage Mutant Ninja Turtles #2 ranked #54, Red Sonja: Age of Chaos #1 ranked #86; Teenage Mutant Ninja Turtles #101 ranked #89; and  Stranger Things: Into the Fire #1 ranked #134.

Donny Cates and Ryan Stegman's Absolute Carnage, collecting Marvel Comics' crossover event, was January's best-selling graphic novel, BBC Books' Doctor Who: Star Tales, an anthology in which the Doctor meets celebrities in her travels through time and space, was January's best-selling book.

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE
PUBLISHERSHARE
MARVEL COMICS39.98%
DC COMICS29.33%
IMAGE COMICS5.60%
IDW PUBLISHING4.05%
DARK HORSE COMICS3.09%
BOOM! STUDIOS3.04%
VIZ MEDIA2.59%
DYNAMITE ENTERTAINMENT2.21%
RANDOM HOUSE0.76%
TITAN COMICS0.57%
OTHER NON-TOP 108.77%
UNIT MARKET SHARE
PUBLISHERSHARE
MARVEL COMICS46.67%
DC COMICS29.73%
IMAGE COMICS5.60%
IDW PUBLISHING3.28%
BOOM! STUDIOS3.10%
DARK HORSE COMICS2.28%
DYNAMITE ENTERTAINMENT2.08%
VIZ MEDIA1.04%
ARCHIE COMIC PUBLICATIONS0.48%
ABLAZE0.43%
OTHER NON-TOP 105.30%

COMPARATIVE SALES STATISTICS

 DOLLARSUNITS
JANUARY 2020 VS. DECEMBER 2019
COMICS-2.48%-1.59%
GRAPHIC NOVELS29.62%36.99%
TOTAL COMICS/GN5.84%0.73%
TOYS-1.05%-4.04%
JANUARY 2020 VS. JANUARY 2019
COMICS-6.70%-8.64%
GRAPHIC NOVELS5.09%0.00%
TOTAL COMICS/GN-3.26%-7.99%
TOYS4.00%-16.26%

NEW TITLES SHIPPED

PUBLISHERCOMICS
SHIPPED
GRAPHIC NOVELS
SHIPPED
MAGAZINES
SHIPPED
TOTAL
SHIPPED
MARVEL COMICS101560157
DC COMICS98300128
IDW PUBLISHING3516051
IMAGE COMICS437050
VIZ MEDIA LLC043043
DARK HORSE COMICS259034
BOOM! STUDIOS226028
SOURCE POINT PRESS163019
DYNAMITE144018
TITAN COMICS62311
OTHER NON-TOP 1013023528393
TOTAL49041131932

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1WONDER WOMAN #750$9.99NOV190399-MDC
2THOR #1$4.99AUG199016-MMAR
3STAR WARS #1$4.99AUG199000-MMAR
4X-MEN #4$3.99OCT190906-MMAR
5X-MEN #5$3.99AUG199030-MMAR
6GUARDIANS OF THE GALAXY #1$4.99NOV190742-MMAR
7BATMAN #86$3.99NOV190411-MDC
8AMAZING SPIDER-MAN #38$3.99NOV190915-MMAR
9AMAZING SPIDER-MAN #37$3.99NOV190913-MMAR
10STAR #1$3.99NOV190799-MMAR

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1WONDER WOMAN #750$9.99NOV190399-MDC
2THOR #1$4.99AUG199016-MMAR
3STAR WARS #1$4.99AUG199000-MMAR
4X-MEN #4$3.99OCT190906-MMAR
5GUARDIANS OF THE GALAXY #1$4.99NOV190742-MMAR
6X-MEN #5$3.99AUG199030-MMAR
7THE JOKER/HARLEY: CRIMINAL SANITY #2 (MR) [*]$5.99SEP190500-MDC
8BATMAN: CURSE OF THE WHITE KNIGHT #6$4.99NOV190433-MDC
9IRON MAN 2020 #1$4.99NOV190753-MMAR
10VENOM: THE END #1$4.99NOV190795-MMAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1ABSOLUTE CARNAGE TP$29.99OCT191107MAR
2DIANA: PRINCESS OF THE AMAZONS TP$9.99SEP190470DC
3WATCHMEN TP$24.99JUN190614-MDC
4LEAGUE OF LEGENDS: LUX TP$15.99JUL191064MAR
5HOUSE OF X/POWERS OF X HC$60.00SEP190963-MMAR
6STRANGER THINGS: ZOMBIE BOYS TP$10.99OCT190311DAR
7MY HERO ACADEMIA VOLUME 22 GN$9.99OCT192290VIZ
8BLACK HAMMER VOL. 4: AGE OF DOOM PART II TP$19.99MAY190209DAR
9GREEN LANTERN: LEGACY TP$9.99SEP190471DC
10WONDER WOMAN: WARBRINGER TP$16.99SEP190472DC

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1INCREDIBLE HULK BY PETER DAVID OMNIBUS VOL. 1 HC$125.00JUL191095-MMAR
2CONAN THE BARBARIAN: THE ORIGINAL MARVEL YEARS OMNIBUS VOL. 3 HC$125.00JUL191093-MMAR
3HOUSE OF X/POWERS OF X HC$60.00SEP190963-MMAR
4ABSOLUTE CARNAGE TP$29.99OCT191107MAR
5DAREDEVIL BY BENDIS & MALEEV OMNIBUS VOL. 1 HC$100.00JUL191088MAR
6JUNJI ITO: NO LONGER HUMAN HC (MR)$34.99OCT192289VIZ
7WATCHMEN TP$24.99JUN190614-MDC
8BATMAN: BLACK & WHITE OMNIBUS HC$125.00MAY190477DC
9MARVEL MASTERWORKS: DAREDEVIL VOL. 14 HC$75.00JUL191091-MMAR
10AMAZING SPIDER-MAN EPIC COLLECTION: MAXIMUM CARNAGE TP$39.99OCT191135MAR

TOP 10 BOOKS BY UNITS SHIPPED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1DOCTOR WHO: STAR TALES HC$16.99MAY198373PEN
2DOCTOR WHOL REVELATION OF THE DALEKS HC$16.99JAN198797PEN
3BLACK WIDOW LITTLE GOLDEN BOOK$4.99NOV191744RAN
4OVERSTREET COMIC BOOK PRICE GUIDE VOLUME 49 SC$29.95APR191757-MGEM
5BLOODBORNE OFFICIAL ARTWORKS SC$44.99MAR172148UDO
6SWORD ART ONLINE VOL. 18: ALICIZATION LASTING SC$14.00OCT192330YEN
7FROZEN: I AM ELSA LITTLE GOLDEN BOOK$4.99NOV191746RAN
8FROZEN: I AM ANNA LITTLE GOLDEN BOOK$4.99NOV191745RAN
9THE SHADOW NOVEL VOL. 151 SC$19.95DEC191846SAN
10THE SHADOW NOVEL VOL. 150 SC$19.95DEC191845SAN

TOP 10 TOYS BY DOLLARS INVOICED

RANKDESCRIPTIONITEM CODEVENDOR
1POP! MARVEL HEROES: THANOS SNAP 6-INCH DELUXE VINYL FIGUREMAY198251FUN
2DARK NIGHTS METAL: THE BATMAN WHO LAUGHS & ROBINS DELUXE STATUEMAY190542DC
3DC BOMBSHELLS: DEATH STATUEMAY190539DC
4FANTASTIC FOUR LEGENDS 6-INCH ACTION FIGURESSEP198358HAS
5SPIDER-MAN LEGENDS 6-INCH ACTION FIGURESSEP198357HAS
6POP! DRAGON BALL Z: SUPER SAIYAN 2 VEGETA VINYL FIGUREJAN199073FUN
7MARVEL ANIMATED: VENOM & SPIDER-MAN STATUEJUN192393DST
8MARVEL SELECT: AVENGERS ENDGAME: HERO SUIT HULK FIGUREJUL192664DST
9MARVEL SELECT: SPIDER-MAN PS4 VIDEO GAME FIGUREAUG192734DST
10MARVEL GALLERY: 1990S SPIDER-MAN PVC FIGUREJUN192391DST

TOP 10 GAMES BY DOLLARS INVOICED

RANKDESCRIPTIONITEM CODEVENDOR
1CRITICAL ROLE: TAL'DOREI CAMPAIGN SETTING HCJUN173357GRE
2STARFINDER RPG: CORE RULEBOOK HCJUN173371PAI
3CREATURE CODEX HCJUL183073PAI
4PATHFINDER CORE RULEBOOK SPECIAL EDITION HC (P2)MAY193228PAI
5D&D ICONS OF THE REALM: VOLO & MORDENKAINEN BOOSTER BRICKMAY198224NEC
6PATHFINDER: GAME MASTER SCREEN (P2)MAY193238PAI
7PATHFINDER RPG: CORE RULEBOOKJUN091729PAI
8PATHFINDER: BESTIARY HC (P2)MAY193229PAI
9PATHFINDER: BESTIARY SPECIAL EDITION HC (P2)MAY193230PAI
10STARFINDER RPG: ARMORY HCMAY182931PAI

 

Dollar Market Shares for January 2020
Dollar Market Share – January 2020
Unit Market Shares for January 2020
Unit Market Share – January 2020

About Rich Johnston

Head writer and founder of Bleeding Cool. The longest-serving digital news reporter in the world. Living in London, father of two. Political cartoonist.

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