Except for rare exceptions usually involving part time wrestlers, a lot of WWE main events just don't feel special anymore. This is largely because, with so many hours of weekly television to produce, wrestlers set to face off in a big PPV blowoff match have already fought each other dozens of times in tag team matches, non-title matches, matches ending in run-ins or disqualifications, or other confrontations that make the actual big match seem like just another in a long series of face-off's we've seen too many times before.
The producers of the upcoming film The Fate of the Furious, however, have learned from WWE's mistakes and are employing a fresh booking strategy for when the film's stars Dwayne "The Rock" Johnson and Vin Diesel face off on the big screen. The studio is keeping Johnson and Diesel away from each other as the cast embarks on a press tour promoting the film's upcoming release. Sometimes, it seems, the two aren't even allowed on the same continent, according to a report from THR. The feud between the two actors began during the filming of the movie eight months ago. Back in August, The Rock posted on Facebook in reference to the movie, "My female co-stars are always amazing, and I love 'em. My male co-stars however are a different story."
"Some conduct themselves as stand up men and true professionals, while others don't," The Rock said in the scathing promo. "The ones that don't are too chicken shit to do anything about it anyway. Candy asses."
When it emerged that Diesel's alleged diva behavior were behind The Rock's comments, the two were reportedly involved in a heated altercation, though studio executives later proclaimed that the beef was over and wouldn't affect the film's upcoming promotional tour. Universal still maintains that this is the case today, and that it's mere coincidence that the two haven't managed to be seen in the same place at the same time despite both promoting a movie that comes out in less than three weeks.
Since Universal has assured everyone there's no backstage heat between the two performers, we must logically conclude that this is all a work, part of purposeful booking to give the movie's release a big fight feel. Hopefully, nobody gets so worked up that they work themselves into a shoot, brother, and Universal's big event goes off without a hitch.
The Fate Of The Furious hits theaters on April 14.