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After Man Of Steel #1 Flopped, DC Comics Increase 1:100 Tiered Variant Covers for Superman #1

Published Thu, 14 Jun 2018 09:00:32 -0500

When DC Comics launched Man of Steel a couple of weeks ago, it did so without a number of common marketplace accoutrements for launched. No discounts. No variant covers at all – not even exclusive retailer variants.

This was something requested by writer Brian Bendis. And the market reacted, delivering orders of around 70,000. DC Comics suddenly made the series returnable to retailers who upped their numbers and DC's own DC Boutique ordered thousands of copies for their own convention sales over the rest of the year, bumping numbers to over 90,000. But it was still considered low, especially considering the Justice League #1 quarter-million launch.

And in May's marketplace figures from Diamond (delayed a week until tomorrow after DC Comics concern was expressed – basically, demanding a recount) are expected to show Man Of Steel in the lower ends of the top ten for launch, with Justice League: No Justice, Batman and Marvel launch titles doing a lot better.

Now, Man Of Steel has been present on the Advance Reorders as retailers catch up with demand. But the series hasn't bothered the Bleeding Cool Bestseller Lists of weekly sales much.

Well, DC Comics are taking no chances with the launch of their monthly series Action Comics #1001 and Superman #1 written by Bendis. They are both launching with variant covers, three open variants by Adam Hughes, David Mack and a blacnk cover for Superman #1 and Francis Manapul, David Mack and blank for Action Comics #1001.

And, as of yesterday, they are bringing in the big gun tiered covers.

Superman #1 will launch with a one-in-a-hundred black and white variant cover featuring the cover art by Ivan Reis and Joe Prado. Which should help it inch up those chart places.

It's not alone, Justice League Odyssey #1 will have a new 1:100 black and white variant cover featuring the variant cover art by Terry Dodson and Rachel Dodson orderable under item code MAY188190.

And Titans #23 will have a new 1:100 black and white variant cover featuring the cover art by Brandon Peterson.

Someone wants to make sure that June's statistics are all theirs…

SUPERMAN #1
(W) Brian Michael Bendis (A/CA) Joe Prado, Ivan Reis
A bold new chapter for the greatest superhero of all time begins here as the superstar team of writer Brian Michael Bendis and artist Ivan Reis begin their run on the all-new SUPERMAN! The fallout from the Man of Steel miniseries has Clark Kent looking at the world through new eyes… with new ideas about what Superman could and should do for the city of Metropolis and the planet Earth. His first job? Getting the planet back out of the Phantom Zone!In Shops: Jul 11, 2018
SRP: $3.99

JUSTICE LEAGUE ODYSSEY #1
(W) Joshua Williamson (A/CA) Stjepan Sejic

In this issue, when a cosmic menace threatens worlds beyond our own in the Ghost Sector, it falls to a new Justice League team to answer the call to battle! Cyborg, Starfire, Green Lantern Jessica Cruz and an out-of-his-element Azrael head to deep space inside a commandeered Brainiac Skull Ship. But as these wildcard teammates try to stop Despero from slave-trading Coluan refugees, they discover something that nothing in the universe could have prepared them for: Darkseid…who says he's there to help?!
In Shops: Jul 11, 2018
SRP: $3.99

TITANS #23
(W) Dan Abnett (A/CA) Brandon Peterson
Can anything stop the Metagene pandemic unleashed through the events of JUSTICE LEAGUE: NO JUSTICE? The all-new Titans are on the case. Roll call: Nightwing, Donna Troy, Raven, Steel, Beast Boy and Miss Martian! But can even their combined might stand against new super-powered weapons of mass destruction birthed by the Metagenes? And (SPOILERS) how will the events of TEEN TITANS #20 come back to haunt the Titans? New enemies are out for blood in part one of "The Spark."In Shops: Jul 11, 2018
SRP: $3.99

Artist's impression of B&W Superman #1…