Returnability, returnability, returnability. That's what Image Comics were praised for by retailers at the Diamond Retailer Summit in Chicago yesterday. Making books like Saga #1, East Of West #1 and Jupiter's Legacy #1 returnable has allowed retailers to gradually increase the amount of books being ordered to the extend that Jupiter's Legacy will hit the Top Ten for April. It was considered far more attractive by the retailers present than increased discounts.
Image also seemed open to the idea of incentives for retailers who stocked up on trade paperbacks from the first solicitation.
Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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