Daredevil And The Street King

ImageThis is a variant cover of Daredevil #8, shipping to all Diamond retail accounts, one per store. It features a can of the SK Energy drink with Daredevil livery upon it. What's going on here? To Wikipedia!

Street King is a flavored energy drink created by rapper Curtis "50 Cent" Jackson and Pure Growth Partners. Jackson partnered with Pure Growth Partners' Founder and CEO Chris Clarke to launch the product, which through the United Nations World Food Programme (WFP), provides a meal for a child in Africa with each shot purchased. The product is manufactured and distributed by Street King LLC in New York, NY. The drink is sold in 74-millilitre (2.5 US fl oz) shots which contain a caffeine amount of 285 mg, comparable to that of 2-3 cups of coffee. Street King is available in orange, mango and grape.

Presumably we'll be seeing Daredevil appearing on the cans as well? Possibly in time for the release of the Netflix series? And is this the first time there's been such a transparent product shot on the cover of a comic?


About Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.

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