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The Joy Of WizKids For Diamond

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The Joy Of WizKids For DiamondEarlier this week, I wrote how sales of The Walking Dead were making Diamond Book Distributors rather buoyant, helping the company out of the doldrums it was in only a couple of years ago.

Well, I've also been told of another reason that Diamond may be all smiles right now. Their gaming distribution company, Alliance, has had the exclusive deal for the WizKids line of games and figures, including the all popular HeroClix.

And as it stands that market has increased for Diamond to twenty million dollars a year. Just from one brand.

You know, previous owners Topps who closed WizKids down due to economic problems then sold it off for chump change must be a little pig sick at how well it's doing now… and Diamond have been very grateful for their contract.

Just another reason as to how the comic industry has been turning round its finances of late…

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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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