I've been having discussions with a number of comic book publishers who have told Bleeding Cool that digital comic book sales, rather than continuing to rise like most media, have been flattening out, finding a plateau and sticking there.
Which is why, for a company like ComiXology, growth must come from adding more content and more eyeballs. They've expanded into other countries, other continents, launched new publishing initiatives, translations and services.
And now, they are adding Scottosh publisher and British mainstay DC Thompson to the list, including kids comics The Beano and war comics Commando, to the ever expanding library of comic books.
This includes modern titles and classic compilations, such as the much loved girl's comic, The Best of Bunty and the characters of Dudley D Watkins that so influences the likes of Frank Quitely, in The Broons and Oor Wullie.