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January Stats: Marketshare And Top 100 Sellers From Diamond

January Stats: Marketshare And Top 100 Sellers From DiamondWe told you this morning that DC would have the highest unit share of sales in January, and Marvel would have the highest dollar share. We also said that DC would have a lock down on the top ten in January. Well now we know which books. Justice League, Batman, Action Comics, Detective Comics, Green Lantern, Batman: The Dark Knight, Superman, Flash, Batman And Robin and Aquaman.

Last month's launches of X-Sanction and Defenders, the latter boosted by a 50% overship from Marvel, have now fallen down the chart. The two central X-Men titles are, however, on the rise, boosted by the upcoming Avengers Vs X-Men.. DC's lock down of the top ten may only last this month. Scarlet Spider's launch was way down, out of the top twenty. I don't think they'll be happy with that.

You can also see by the major unit/dollar discrepancies that titles that received added discount or overships may include Wonder Woman, Teen Titans, New Guardians, Batwoman, Swamp Thing and Stormwatch.

Marvel have gained dollar marketshare from December, up from 34.43% to 35.17%, further securing that number one position, while DC have continued to fall, slightly this time, from 33.74% down to 33.55%. But on unit share, how many comics actually got sold, regardless of their cost, DC have overtaken Marvel, rising from 37.72% to 39.86% while Marvel have falled from 39.05% to 37.51%.

Basically, DC sell more comics, but Marvel brings in more dollars. Another jump further down the chart both Dynamite Entertainment and IDW have have overtaken Dark Horse Comics in the amount of comics they sell.

While numbers for comics and graphic novels are down on December, with the Christmas buying that brings, the success of the DC Relaunch for the industry as a whole is very visible, with over 30% more comics sold this January than last.

And  a world where Aquaman outsells Uncanny X-Men.

TOP COMIC BOOK PUBLISHERS

PUBLISHER RETAIL
MARKET
SHARE
UNIT
MARKET
SHARE
MARVEL COMICS 35.17% 37.51%
DC COMICS 33.55% 39.86%
IMAGE COMICS 5.48% 4.83%
DARK HORSE COMICS 4.89% 3.55%
IDW PUBLISHING 4.35% 3.78%
DYNAMITE ENTERTAINMENT 3.46% 3.66%
BOOM! STUDIOS 1.66% 1.35%
EAGLEMOSS PUBLICATIONS LTD 1.47% 0.30%
VIZ MEDIA 0.92% 0.42%
RANDOM HOUSE 0.79% 0.18%
OTHER NON-TOP 10 8.26% 4.57%

COMPARATIVE SALES STATISTICS

DOLLARS UNITS
JANUARY 2012 VS. DECEMBER 2011
COMICS -7.01% -8.93%
GRAPHIC NOVELS -4.51% -4.86%
JANUARY 2012 VS. JANUARY 2011
COMICS 32.05% 33.56%
GRAPHIC NOVELS 18.38% 8.46%


 

QTY
RANK
DOLLAR
RANK
INDEX DESCRIPTION PRICE VENDOR
1 1 106.20 JUSTICE LEAGUE #5 $3.99 DC
2 3 100.00 BATMAN #5 $2.99 DC
3 2 80.53 ACTION COMICS #5 $3.99 DC
4 4 76.13 DETECTIVE COMICS #5 $2.99 DC
5 5 75.01 GREEN LANTERN #5 $2.99 DC
6 11 58.87 BATMAN THE DARK KNIGHT #5 $2.99 DC
7 14 56.49 SUPERMAN #5 $2.99 DC
8 18 54.88 FLASH #5 $2.99 DC
9 15 50.20 BATMAN AND ROBIN #5 [*] $2.99 DC
10 24 49.88 AQUAMAN #5 $2.99 DC
11 7 48.64 UNCANNY X-MEN #5 $3.99 MAR
12 8 48.41 UNCANNY X-MEN #4 $3.99 MAR
13 9 45.62 WOLVERINE AND X-MEN #4 $3.99 MAR
14 6 44.97 WOLVERINE #300 $4.99 MAR
15 10 44.89 AVENGERS X-SANCTION #2 $3.99 MAR
16 52 44.16 WONDER WOMAN #5 $2.99 DC
17 13 43.82 AMAZING SPIDER-MAN #677 $3.99 MAR
18 16 42.00 AVENGERS #21 $3.99 MAR
19 56 41.85 TEEN TITANS #5 $2.99 DC
20 17 41.57 AMAZING SPIDER-MAN #678 $3.99 MAR
21 19 40.93 SCARLET SPIDER #1 $3.99 MAR
22 20 40.55 NEW AVENGERS #20 $3.99 MAR
23 21 40.13 AVENGING SPIDER-MAN #3 $3.99 MAR
24 59 40.08 GREEN LANTERN NEW GUARDIANS #5 $2.99 DC
25 60 39.79 BATWOMAN #5 $2.99 DC
26 27 39.33 BATGIRL #5 [*] $2.99 DC
27 22 39.12 UNCANNY X-FORCE #20 $3.99 MAR
28 28 38.65 NIGHTWING #5 [*] $2.99 DC
29 34 38.62 UNCANNY X-FORCE #19.1 $2.99 MAR
30 23 38.19 ULTIMATE COMICS SPIDER-MAN #6 $3.99 MAR
31 36 37.98 DEADPOOL #49 $2.99 MAR
32 29 37.30 GREEN LANTERN CORPS #5 [*] $2.99 DC
33 25 35.98 CAPTAIN AMERICA #7 $3.99 MAR
34 12 35.44 AVENGERS ANNUAL #1 $4.99 MAR
35 26 35.16 INCREDIBLE HULK #4 $3.99 MAR
36 41 34.59 FANTASTIC FOUR #602 $2.99 MAR
37 68 33.57 SWAMP THING #5 $2.99 DC
38 47 33.33 DAREDEVIL #8 $2.99 MAR
39 44 32.65 FF #14 $2.99 MAR
40 37 32.41 RED LANTERNS #5 [*] $2.99 DC
41 30 30.91 WOLVERINE AND X-MEN ALPHA AND OMEGA #1 $3.99 MAR
42 42 30.37 CATWOMAN #5 [*] $2.99 DC
43 33 29.84 DEFENDERS #2 $3.99 MAR
44 31 29.67 X-MEN #23 $3.99 MAR
45 43 29.35 RED HOOD AND THE OUTLAWS #5 [*] $2.99 DC
46 32 29.18 SECRET AVENGERS #21 $3.99 MAR
47 54 28.80 X-MEN LEGACY #261 $2.99 MAR
48 35 28.73 MIGHTY THOR #10 $3.99 MAR
49 45 28.58 SUPERGIRL #5 [*] $2.99 DC
50 57 28.48 X-MEN LEGACY #260 $2.99 MAR
51 48 28.38 JUSTICE LEAGUE INTERNATIONAL #5 [*] $2.99 DC
52 49 28.27 JUSTICE LEAGUE DARK #5 [*] $2.99 DC
53 51 27.98 ANIMAL MAN #5 [*] $2.99 DC
54 61 27.07 SECRET AVENGERS #21.1 $2.99 MAR
55 38 26.94 INVINCIBLE IRON MAN #512 $3.99 MAR
56 39 26.72 ULTIMATE COMICS ULTIMATES #6 $3.99 MAR
57 40 26.04 ULTIMATE COMICS X-MEN #6 $3.99 MAR
58 55 25.81 SUPERBOY #5 [*] $2.99 DC
59 64 24.21 WALKING DEAD #93 (MR) $2.99 IMA
60 46 23.86 ASTONISHING X-MEN #46 $3.99 MAR
61 50 23.28 CARNAGE USA #2 $3.99 MAR
62 62 23.17 GREEN ARROW #5 [*] $2.99 DC
63 66 23.10 BTVS SEASON 9 FREEFALL #5 $2.99 DAR
64 63 22.57 SUICIDE SQUAD #5 [*] $2.99 DC
65 105 22.31 STORMWATCH #5 $2.99 DC
66 69 22.02 VENOM #12 $2.99 MAR
67 65 21.86 BIRDS OF PREY #5 [*] $2.99 DC
68 73 21.18 CAPTAIN AMERICA AND BUCKY #626 $2.99 MAR
69 75 20.46 FEAR ITSELF FEARLESS #6 $2.99 MAR
70 76 20.05 FEAR ITSELF FEARLESS #7 $2.99 MAR
71 79 19.70 X-FACTOR #230 $2.99 MAR
72 198 19.32 LORD OF THE JUNGLE #1 (MR) $1.00 DE
73 58 18.76 ALL STAR WESTERN #5 [*] $3.99 DC
74 86 18.31 NEW MUTANTS #36 $2.99 MAR
75 87 18.29 JOURNEY INTO MYSTERY #633 $2.99 MAR
76 85 18.29 HUNTRESS #4 $2.99 DC
77 53 17.92 SUPERIOR #7 (MR) $4.99 MAR
78 77 17.81 DEMON KNIGHTS #5 [*] $2.99 DC
79 78 17.67 LEGION OF SUPER HEROES #5 [*] $2.99 DC
80 89 17.56 PUNISHER #7 $2.99 MAR
81 67 17.53 MOON KNIGHT #9 $3.99 MAR
82 90 17.41 HULK #47 $2.99 MAR
83 95 16.75 AVENGERS ACADEMY #24 $2.99 MAR
84 83 16.58 BATWING #5 [*] $2.99 DC
85 82 16.53 SAVAGE HAWKMAN #5 [*] $2.99 DC
86 84 16.46 DEATHSTROKE #5 [*] $2.99 DC
87 100 15.89 X-23 #20 $2.99 MAR
88 71 15.88 BATMAN ODYSSEY VOL 2 #4 $3.99 DC
89 101 15.77 THUNDERBOLTS #168 $2.99 MAR
90 74 15.72 FATALE #1 (MR) [*] $3.50 IMA
91 92 15.68 FRANKENSTEIN AGENT OF SHADE #5 [*] $2.99 DC
92 102 15.57 THUNDERBOLTS #169 $2.99 MAR
93 94 15.21 DC UNIVERSE PRESENTS #5 [*] $2.99 DC
94 96 14.86 LEGION LOST #5 [*] $2.99 DC
95 80 14.80 BRILLIANT #2 (MR) $3.95 MAR
96 98 14.71 FURY OF FIRESTORM THE NUCLEAR MEN #5 [*] $2.99 DC
97 70 14.69 DANGER GIRL REVOLVER #1 $3.99 IDW
98 110 14.47 GENERATION HOPE #15 $2.99 MAR
99 112 14.41 MAGNETO NOT A HERO #3 $2.99 MAR
100 72 14.39 TEENAGE MUTANT NINJA TURTLES ONGOING #6 $3.99 IDW

And for the slightly thicker comics…

TOP 100 GRAPHIC NOVELS
Based on Total Unit Sales of Products Invoiced in January 2012

QTY
RANK
DOLLAR
RANK
INDEX DESCRIPTION PRICE VENDOR
1 1 4.92 BATMAN THROUGH THE LOOKING GLASS HC $22.99 DC
2 4 3.83 INVINCIBLE TP VOL 15 GET SMART $16.99 IMA
3 33 3.43 WALKING DEAD TP VOL 01 DAYS GONE BYE $9.99 IMA
4 2 3.06 FEAR ITSELF PREM HC $34.99 MAR
5 18 3.00 UNWRITTEN TP VOL 05 ON TO GENESIS (MR) $14.99 DC
6 10 2.78 BATMAN THE RETURN OF BRUCE WAYNE TP $19.99 DC
7 29 2.50 WALKING DEAD TP VOL 15 (MR) $14.99 IMA
8 12 2.49 BPRD HELL ON EARTH TP VOL 02 GODS AND MONSTERS $19.99 DAR
9 23 2.46 SWEET TOOTH TP VOL 04 ENDANGERED SPECIES (MR) $16.99 DC
10 6 2.45 BATMAN THE DARK KNIGHT HC VOL 01 GOLDEN DAWN DLX ED $24.99 DC
11 52 2.39 NARUTO TP VOL 54 $9.99 VIZ
12 13 2.35 STAR WARS LEGACY TP VOL 11 WAR $19.99 DAR
13 51 2.31 AVATAR LAST AIRBENDER TP VOL 01 PROMISE PART 1 $10.99 DAR
14 42 2.21 SAILOR MOON TP KODANSHA ED VOL 03 $10.99 RAN
15 40 2.06 WALKING DEAD TP VOL 02 MILES BEHIND US (NEW PTG) $14.99 IMA
16 31 2.00 WITCHFINDER TP VOL 02 LOST AND GONE FOREVER $17.99 DAR
17 16 1.97 BATMAN AND ROBIN WHITE KNIGHT DARK KNIGHT HC $22.99 DC
18 36 1.92 AVENGERS BY BRIAN MICHAEL BENDIS TP VOL 02 $19.99 MAR
19 19 1.92 DARK TOWER GUNSLINGER BATTLE OF TULL PREM HC $24.99 MAR
20 28 1.86 IRREDEEMABLE TP VOL 08 $16.99 BOO
21 24 1.78 WAR OF THE GREEN LANTERNS AFTERMATH HC $22.99 DC
22 58 1.67 WOLVERINE WOLVERINE VS X-MEN TP $15.99 MAR
23 48 1.66 BATMAN BEYOND INDUSTRIAL REVOLUTION TP $16.99 DC
24 14 1.66 CATWOMAN TP VOL 01 $29.99 DC
25 27 1.57 JIM HENSONS DARK CRYSTAL HC VOL 01 CREATION MYTHS $19.95 ARA
26 55 1.57 ASTONISHING SPIDER-MAN AND WOLVERINE TP $19.99 MAR
27 44 1.48 DAREDEVIL BY MARK WAID PREM HC VOL 01 $19.99 MAR
28 113 1.47 SONIC THE HEDGEHOG ARCHIVES TP VOL 17 $7.99 ARC
29 63 1.44 FLASH TP VOL 01 THE DASTARDLY DEATH OF THE ROGUES $14.99 DC
30 22 1.42 DEADPOOL CLASSIC TP VOL 06 $29.99 MAR
31 80 1.41 YOUNG JUSTICE TP VOL 01 $12.99 DC
32 37 1.40 FF BY JONATHAN HICKMAN PREM HC VOL 02 $24.99 MAR
33 9 1.39 PREACHER HC BOOK 06 (MR) $39.99 DC
34 78 1.37 TWELVE TP VOL 01 $16.99 MAR
35 72 1.36 WALKING DEAD TP VOL 03 SAFETY BEHIND BARS $14.99 IMA
36 66 1.36 WOLVERINE BEST THERE IS CONTAGION TP $19.99 MAR
37 25 1.36 RESURRECTION MAN TP VOL 01 $29.99 DC
38 69 1.36 SUPERMAN WAR OF THE SUPERMEN TP $14.99 DC
39 41 1.34 FEAR ITSELF AVENGERS PREM HC $24.99 MAR
40 53 1.34 CAPTAIN AMERICA BY ED BRUBAKER PREM HC VOL 01 $19.99 MAR
41 11 1.33 SPIDER-MAN SPIDER-ISLAND HC $39.99 MAR
42 60 1.32 SECRET SIX THE DARKEST HOUSE TP $16.99 DC
43 50 1.27 MARVEL FIRSTS 1970S TP VOL 01 $29.99 MAR
44 81 1.24 BLACK BUTLER TP VOL 08 $11.99 HAC
45 109 1.24 YU GI OH GX GN VOL 08 $9.99 VIZ
46 67 1.20 HIGH SCHOOL OF DEAD GN VOL 05 (MR) $13.99 HAC
47 88 1.14 WALKING DEAD TP VOL 04 HEARTS DESIRE (MR) $14.99 IMA
48 8 1.13 ANNOTATED SANDMAN HC VOL 01 (MR) $49.99 DC
49 71 1.10 ULTIMATE COMICS HAWKEYE BY HICKMAN PREM HC $19.99 MAR
50 120 1.06 ONE PIECE TP VOL 60 $9.99 VIZ
51 87 1.05 X-MEN LEGACY AFTERMATH TP $15.99 MAR
52 89 1.04 RED SKULL INCARNATE TP $15.99 MAR
53 54 1.03 ADD HC (MR) $24.99 DC
54 64 1.02 CARDCAPTOR SAKURA DARK HORSE OMNIBUS ED TP VOL 03 $19.99 DAR
55 139 1.00 NGE SHINJI IKARI RAISING PROJECT TP VOL 10 $9.99 DAR
56 103 1.00 WALKING DEAD TP VOL 14 NO WAY OUT (MR) $14.99 IMA
57 106 0.98 WALKING DEAD TP VOL 05 BEST DEFENSE (MR) $14.99 IMA
58 5 0.98 MMW ATLAS ERA TALES TO ASTONISH HC VOL 04 $64.99 MAR
59 100 0.98 FABLES TP VOL 16 SUPER TEAM (MR) $14.99 DC
60 132 0.98 ROSARIO VAMPIRE SEASON II TP VOL 07 $9.99 VIZ
61 7 0.98 MMW CAPTAIN MARVEL HC VOL 04 $59.99 MAR
62 135 0.97 MYSTIC TENTH APPRENTICE TP $14.99 MAR
63 75 0.95 STAND TP VOL 02 AMERICAN NIGHTMARES $19.99 MAR
64 34 0.94 INVINCIBLE IRON MAN HC VOL 02 $34.99 MAR
65 59 0.93 BATMAN HUSH COMPLETE TP $24.99 DC
66 35 0.93 X-FORCE HC VOL 02 $34.99 MAR
67 79 0.93 AVENGERS ACADEMY TP VOL 02 REAL WORLD $19.99 MAR
68 193 0.92 SMURFS GN VOL 10 RETURN OF SMURFETTE $5.99 NBM
69 92 0.91 BATMAN THE KILLING JOKE SPECIAL ED HC $17.99 DC
70 68 0.89 BATMAN NOEL DELUXE EDITION HC $22.99 DC
71 62 0.88 SPIDER-MAN MASQUES PREM HC $24.99 MAR
72 117 0.88 BATMAN DARK KNIGHT RETURNS TP $14.99 DC
73 84 0.88 DAKEN X-23 COLLISION TP $19.99 MAR
74 174 0.87 CHARLIE ADLARD CURSE O/T WENDIGO TP $7.99 DE
75 112 0.87 MARVEL POINT ONE II TP $24.99 MAR
76 126 0.87 BLUE ESTATE TP VOL 02 (MR) $12.99 IMA
77 175 0.86 WARREN ELLIS ATMOSPHERICS COLOR ED GN (MR) $7.99 AVA
78 123 0.86 POLLY & PIRATES TP VOL 02 $11.99 ONI
79 65 0.86 MMW UNCANNY X-MEN TP VOL 04 $24.99 MAR
80 90 0.85 WATCHMEN TP $19.99 DC
81 137 0.84 FABLES TP VOL 01 LEGENDS IN EXILE $12.99 DC
82 94 0.84 HELLRAISER TP VOL 02 (MR) $14.99 BOO
83 56 0.83 SEVEN SOLDIERS OF VICTORY TP VOL 01 $29.99 DC
84 121 0.81 WALKING DEAD TP VOL 09 HERE WE REMAIN (MR) $14.99 IMA
85 91 0.80 X-FACTOR TP VOL 12 SCAR TISSUE $19.99 MAR
86 122 0.80 WALKING DEAD TP VOL 06 SORROWFUL LIFE (MR) $14.99 IMA
87 73 0.77 BATMAN THE LONG HALLOWEEN TP $24.99 DC
88 315 0.77 ULTIMATE SPIDER-MAN ULTIMATE COLLECTION TP VOL 01 $24.99 MAR
89 20 0.77 WALKING DEAD COMPENDIUM TP VOL 01 (MR) $59.99 IMA
90 70 0.77 CONAN HC VOL 11 ROAD OF KINGS PT 1 $24.99 DAR
91 76 0.76 ROMEO & JULIET THE WAR GN $19.99 182
92 128 0.76 WALKING DEAD TP VOL 07 THE CALM BEFORE (MR) $14.99 IMA
93 101 0.76 V FOR VENDETTA NEW EDITION TP (MR) $19.99 DC
94 61 0.76 DAREDEVIL BY BRUBAKER AND LARK ULT COLL TP BOOK 01 $29.99 MAR
95 130 0.75 WALKING DEAD TP VOL 10 WHAT WE BECOME $14.99 IMA
96 138 0.74 BATMAN YEAR ONE DELUXE SC $14.99 DC
97 99 0.74 ESSENTIAL MARVEL TWO IN ONE TP VOL 04 $19.99 MAR
98 46 0.73 SPIDER-MAN COMPLETE BEN REILLY EPIC TP BOOK 03 $39.99 MAR
99 105 0.73 X-23 PREM HC VOL 02 CHAOS THEORY $19.99 MAR
100 108 0.72 SANDMAN TP VOL 01 PRELUDES & NOCTURNES NEW ED (MR) $19.99 DC

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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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