Since the announcement that Scarlet by Brian Bendis and Alex Maleev and published by Marvel Comics will be going into TV development by HBO, people have been buying up copies on eBay.
And yesterday, that saw one copy of the first issue, first print, unslabbed, sell on eBay for $89.99.
Given that a month ago, you could buy the first four issues for $9, that's quite a jump.