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Star Wars, Secret Wars, Saga And Loot Crate Dominate Sales In Comic Shops In 2015

These are the Diamond Comic Distributors state for direct market sales to comic shops (and Loot Crate) in 2015.

Not only did Marvel dominate, with DC knocked back in marketshare, but they took the top two spots with Star Wars #1 beating out Secret Wars #1. And both beating out the Loot Crate exclusives for Orphan Black #1 and Bravest Warriors: Holo Warriors #1 which took IDW and Boom into the annual top ten for the first time on the back of the monthly mystery subscription box Loot Crate half-a-million guaranteed sales – which also boosted Star Wars #1. DC's Dark Knight III followed suit, beating Vader Down #1 and Darth Vader #1.

Oh and Spider-Gwen #1 outsold Invincible Iron Man #1. And Princess Leia #1 made it in too.Which means that Star Wars took four slots, Loot Crate took three.

But for the collections and trades? All about Saga. Which beat out the Walking Dead big time with only two, with the top three for Saga alone and two more in the top ten, taking half of that chart. While the existence of a film boosted Star Wars and Civil War – the only real surprise is the Killing Joke being reprinted and selling again… can Killing Joke 2 be that far behind for 2016?

 

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 38.74%
DC ENTERTAINMENT 25.75%
IMAGE COMICS 9.93%
IDW PUBLISHING 5.59%
DARK HORSE COMICS 3.79%
BOOM! STUDIOS 2.28%
DYNAMITE ENTERTAINMENT 1.99%
TITAN COMICS 1.03%
EAGLEMOSS PUBLICATIONS LTD 0.94%
VIZ MEDIA 0.93%
OTHER NON-TOP 10 9.00%
UNIT MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 41.82%
DC ENTERTAINMENT 27.35%
IMAGE COMICS 10.70%
IDW PUBLISHING 4.87%
DARK HORSE COMICS 3.10%
BOOM! STUDIOS 2.46%
DYNAMITE ENTERTAINMENT 1.79%
VALIANT ENTERTAINMENT LLC 1.06%
TITAN COMICS 0.95%
ARCHIE COMIC PUBLICATIONS 0.92%
OTHER NON-TOP 10 4.98%

TOP 10 COMIC BOOKS

RANK DESCRIPTION PRICE VENDOR
1 STAR WARS #1 $4.99 MARVEL COMICS
2 SECRET WARS #1 $4.99 MARVEL COMICS
3 BRAVEST WARRIORS: TALES FROM HOLO JOHN #1 $4.99 BOOM! STUDIOS
4 ORPHAN BLACK #1 $3.99 IDW PUBLISHING
5 DARK KNIGHT III: THE MASTER RACE #1 $5.99 DC COMICS
6 STAR WARS VADER DOWN #1 $4.99 MARVEL COMICS
7 DARTH VADER #1 $4.99 MARVEL COMICS
8 SPIDER-GWEN #1 $3.99 MARVEL COMICS
9 INVINCIBLE IRON MAN #1 $3.99 MARVEL COMICS
10 PRINCESS LEIA #1 $3.99 MARVEL COMICS

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK DESCRIPTION PRICE VENDOR
1 SAGA VOLUME 4 TP (MR) $14.99 IMAGE COMICS
2 SAGA VOLUME 1 TP (MR) $9.99 IMAGE COMICS
3 SAGA VOLUME 5 TP (MR) $14.99 IMAGE COMICS
4 CIVIL WAR TP $24.99 MARVEL COMICS
5 THE WALKING DEAD VOL. 23: WHISPERS INTO SCREAMS TP $14.99 IMAGE COMICS
6 BATMAN: THE KILLING JOKE SPECIAL EDITION HC $17.99 DC COMICS
7 SAGA VOLUME 2 TP (MR) $14.99 IMAGE COMICS
8 THE WALKING DEAD VOL. 1: DAYS GONE BYE TP $14.99 IMAGE COMICS
9 SAGA VOLUME 3 TP (MR) $14.99 IMAGE COMICS
10 STAR WARS VOLUME 1: SKYWALKER STRIKES TP $19.99 MARVEL COMICS

NEW TITLES SHIPPED

PUBLISHER COMICS SHIPPED GRAPHIC NOVELS SHIPPED MAGAZINES SHIPPED TOTAL SHIPPED
MARVEL COMICS 917 390 2 1309
DC ENTERTAINMENT 963 331 6 1300
IMAGE COMICS 773 187 0 960
IDW PUBLISHING 527 265 0 792
DARK HORSE COMICS 378 234 0 612
BOOM ENTERTAINMENT 385 94 0 479
DYNAMITE ENTERTAINMENT 301 68 0 369
VIZ MEDIA 0 270 0 270
TITAN COMICS 120 67 35 222
EAGLEMOSS 0 0 152 152
OTHER 1157 1518 315 2990

 

d1

Dollar Market Share – 2015

d2

Unit Market Share – 2015


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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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