ESPN's Stan Verrett Thinks He Can Use The Iron Fist Against Connor McGregor

When you have a big parent company like Disney, you can market things in very unique ways. Marvel's Iron Fist has had a cool promotion going on over with ESPN, pitting UFC's Connor McGregor against Sportscenter anchor Stan Verrett in a fight. Stan's binge watched Iron Fist and is so confident in his ability to take the professional ass-kicker, that he can focus his chi into an Iron Fist… or at least he thinks he can. I like crossover like this and they got three videos out of it.

The power of binge watching… and cross promotion.

About Dan Wickline

Has quietly been working at Bleeding Cool for over three years. He has written comics for Image, Top Cow, Shadowline, Avatar, IDW, Dynamite, Moonstone, Humanoids and Zenescope. He is the author of the Lucius Fogg series of novels and a published photographer.