DC Comics Announces Continued Returnability Through To April 2012

DC Comics Announces Continued Returnability Through To April 2012DC made most of their DC relaunch books returnable for a small fee, for the first four months of the relaunch, allowing retailers the ability to stock high on books with less risk if they didn't sell. And they sold.

Well now, at the New York Comic Con Retailer's Breakfast, courtesy of Diamond Comic Distributors, DC committed to continuing this program in January, February, March and April. They are increasing the amount of non-eligible titles, by giving more  books 1:25 variant covers for those months, but still the majority of the books can be returned, and ordered at high levels in confidence, safe in the knowledge that they can be sent back, if the bottom of the market suddenly falls out…

This program will be available to retailers who order those books at the same levels they ordered the DC relaunch #3 issues.

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About Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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