In August, DC is to publish Vertigo: A Celebration of 25 Years, a $39.99 300-page hardcover celebrating a quarter century of the Mature Readers imprint from DC Comics.
One of the most influential imprints in comics history celebrates its 25th anniversary in this anthology graphic novel, VERTIGO: A CELEBRATION OF 25 YEARS!
This deluxe hardcover relives the history of the innovative imprint as told by the people who lived it. A luxurious hybrid of oral history and retrospective art book, VERTIGO: A CELEBRATION OF 25 YEARS features a comprehensive timeline of every Vertigo project ever released; long-lost and never-before-seen artwork and story material; insightful new interviews and behind-the-scenes intrigue with Vertigo writers, artists, editors, designers and publishers; and all-new short stories and illustrations from classic Vertigo creators and other top comics talent.
Vertigo has long been renowned for some of the greatest graphic storytelling of all time, as it's been home to such groundbreaking series as THE SANDMAN, SAGA OF THE SWAMP THING, THE INVISIBLES, DOOM PATROL, Y: THE LAST MAN, PREACHER, FABLES, 100 BULLETS—and that's just to start. With Neil Gaiman, Grant Morrison, Brian K. Vaughan, Scott Snyder Garth Ennis, Brian Azzarello, Frank Quitely, Matt Wagner, Jeff Lemire and countless more among its illustrious alumni, Vertigo has been the place where iconic talent and story meet. VERTIGO: A CELEBRATION OF 25 YEARS is a dynamic look back at some of the most historic events in industry history.
I wonder how critical that oral history will be? Will it include the moment that a Vertigo executive boasted in a Warner Bros. VP meetings of Vertigo's success, only to be asked by then-Warner Bros. exec Alan Horn why Warner Bros. didn't control or own more of the properties, and for vastly more restrictive contracts to be imposed as a result, leading Vertigo creators to disperse to Image, Dark Horse, Avatar, Marvel and more for better deals? Probably not. Or for all those peculiar "Essential" collections of older Vertigo material occurring after the creators enquired about getting their rights back, only for DC to suddenly put the material back into print, Watchmen-contract-style.
Roll on the Wildstorm-style unofficial Vertigo oral history. We are also told:
"This anthology graphic novel will feature long-lost and never-before-seen artwork and story material, new interviews and behind-the-scenes material with Vertigo writers, artists, editors, designers and publishers and all-new short stories and illustrations from classic Vertigo creators and other top comics talent."
And DC Comics promises that "EW, USA TODAY, Pop Matters, Ain't It Cool News, IGN, CBR, Comicvine, Newsarama will support the release." I am reminded that FastCoCreate people told me that DC does like to treat other media as extensions of their own PR department. This does seem to document that observation.
Featured image courtesy of DC Entertainment.