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Marvel's Immortal Thor To Be Renamed The Roxxin' Thor (Spoilers)

Last night, Marvel Comics stated they were "now a proud subsidiary of Roxxon" with "an exclusive look at the upcoming adventures of The Roxxin' Thor."



Article Summary

  • Marvel Comics becomes a subsidiary of Roxxon, renaming Immortal Thor to Roxxin' Thor.
  • A new look for Thor and changes in Asgardian characters unveiled by Al Ewing and artists.
  • Roxxon's influence may rewrite Thor's mythological history with Dario Agger in control.
  • Upcoming Immortal Thor issues explore Thor's origins and challenges in the Roxxon era.

Last night, Marvel Comics posted the PR headlined "The Roxxon Age Of Comics Begins May 2024" stating "Marvel Comics, now a proud subsidiary of Roxxon, presents an exclusive look at the upcoming adventures of The Roxxin' Thor." Which suggests that, as of Marvel's May 2024 solicits, The Immortal Thor will be renamed The Roxxin' Thor" from Al Ewing, Greg Land and Ibraim Roberson. A new look Thor with short hair, a "classic" Valkyrie, a muscled-up classic Loki and a new sword swinging warrior, all under the ownership of Roxxon Presents.

Marvelk's Immortal THor To Be Renamed The Roxxin; Thor (Spoilers)

So what's up? And how does it relate to Immortal Thor #6 published today? Spoilers below.

In Immortal Thor #4 by Al Ewing and Martin Coccolo, the fictional comic book publisher Marvel Comics that exists within the Marvel Comics Universe, licensing out real-life superhero stories for publication, was bought. Not by a fictional Disney but by Roxxon, the stand-in for evil oil companies, evil multi-media companies, evil fishmongers, they have a lot of evil fingers in a lot of evil pies. Or should that be hooves? Dario Agger, is the Minotaur CEO of Roxxon. And lets us know that the fictional Marvel has been around almost as long as the real one.

Immortal Thor

"Cake toppers" were used as promotional devices for retailers under previous Marvel regimes. Very much an Axel Alonso-era promo. But Agger owns the stories. And given that Thor is a comic book of superhero mythology, the stories may be the most powerful thing of all. "Close to a century of illustrated journalism, the true story of the Marvels of the age, in comic book form. Because plain text can't tell the story. That was the line back in the forties, I hear. And now I will tell the full story, I will create the true story" which also relates to the She-Hulk storyline by Dan Slott that established that Marvel Comics could be submitted as historical records in legal cases. Agger holds a copy of Journey Into Mystery #83, the first appearance of Thor and Loki, and threatens to rewrite mythological history with it. Making Roxxon the first and last god, what is left if him that is. Zombie Dagger?

Immortal Thor

In the Marvel Comics Universe, to own Marvel means to own its stories, including the stories – and powers – of Thor. I wonder if this will tie in with Al Ewing's attempts to revive those earliest Marvel stories with The Masked Raider, Flexo The Rubber Man and more? In Avengers Inc #3 also written by Ewing we got a vision of Thor from Skurge The Executioner.

Immortal Thor

With Skurge having a meeting with the only real power in the Marvel Universe now. Marvel Comics itself.

Marvel Comics Wednesday

And recognising that Agger now owns the true power of Thor, his own legend. There are deals to be done it seems, and more powers interested in this new dynamic… and now in today, while Thor deals with all manner of his mythology

X-Men

With the very pages of theat mythology twisting and turning in Dagger's hands.

X-Men

X-Men

With Dagger's business partner in this plan, Enchantress, next to Skurge. How long will that Marvel Comics Group logo remain as it is? After all, Roxxon Presents… and I have to say, Marvel publishing a story in which they have been bought by an evil corporation intent on using them to twist reality, is quite the flex. And I hope it doesn't come up in the next Disney shareholders meeting. It is rather biting the hoof that fed it.

Marvelk's Immortal THor To Be Renamed The Roxxin; Thor (Spoilers)

IMMORTAL THOR #6
MARVEL COMICS
NOV230557
(W) Al Ewing (A) Martin Coccolo (CA) Alex Ross
A LEGEND FROM THE PAST!
•  The All-Father sought answers to his new troubles in memories of old. And to refresh those memories, he consulted his Skald…
•  …to tell a tale of when Young Thor and Young Loki journeyed out beyond Asgard – on a quest that would determine the fate of all the Realms.
•  This is the story of the IMMORTAL THOR…and of his first Journey Into Mystery.  RATED T+In Shops: Jan 24, 2024 SRP: $4.99

IMMORTAL THOR #8
MARVEL COMICS
JAN240787
(W) Al Ewing (A) Martin Coccolo (CA) Alex Ross
Thor confronted his mother Gaea about her machinations in Midgard… and the dark secrets she had kept from him. Meanwhile, a trap was prepared – baited with blood vengeance, laced with insidious poison and carefully set by she who perhaps cared for the Odinson best. This is the story of the IMMORTAL THOR…and of the women who loved him. Rated T+In Shops: Mar 13, 2024 SRP: $4.99

IMMORTAL THOR #9
MARVEL COMICS
JAN240928
(W) Al Ewing (A) Ibraim Roberson (CA) Alex Ross
THE ENCHANTRESS OF WORLDS! The Son of Odin came to the citadel of Roxxon – to make war for the sake of the Earth herself. But his enemies were waiting to steal from him the one thing that was Thor's alone…and they had crafted the foulest of weapons to do it. This is the story of THE IMMORTAL THOR…and of the trap he could not escape.Rated T+In Shops: Apr 03, 2024 SRP: $4.99


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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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