Posted in: Comics | Tagged: Comics, mark waid
"I Was Wrong" – Mark Waid On Comics, Print And Digital
For Dan Greenfield's new blog, 13th Dimension, Mark Waid has written the following…
As the vast majority of publishers and retailers turned on me for preaching heresy and descended upon me like a fat kid on a chocolate cake, I maintained that the Old Ways were doomed to die more quickly than we could imagine and that the future of the comics medium hinged on digital distribution.
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But in all honesty, the Old Ways weren't doomed. Had you told me three years ago that comics sales in America would be up by significant numbers when all other forms of print media were shedding readers at a brutal pace, I'd have been the one to call you a heretic. Yet here we are. Print comics aren't the business juggernaut they were in their heyday and may never be again, but no one can deny that there's a sustained boom going on and no hint of an oncoming bust. And here's what's really cool: The same thing is happening with digital comics. They're not only matching print's growth, they're exceeding it.