Marvel is shipping free Mothering Sunday or Mother's Day promotional material to comic book stores, arriving for the second week of May.
Stores will receive bundles of Marvel Mother's Day 2019 bookmarks, colouring posters.
See the posters below.
Marvel are also running a similar promotion for Father's Day. With imilar bookmarks and colouring in posters. With a slightly different choice of figures.
For both Mother's Day and Father's Day promotions, Marvel also ship mini-posters for promotional purposes.
But it gives parents plenty of time to start hinting at what comic book the kid may want to buy them. It may not be Marvel but I'd always go with Saga for parents…
Mother's Day is on Sunday May 12th in the USA and Father's Day is on June 16th in the US, same as in the UK.
Mother's Day has been and gone in the UK though… it was March 31st. Maybe UK retailers can save these up for March 22nd, 2020?