Fnatic & Sony INZONE Partner For Gaming Headset & Monitor Partner
Sony INZONE has officially signed a new partnership with esports team Fnatic to become their gaming headset and monitor partner.
Fnatic revealed this morning they have officially partnered with Sony INZONE, making them the official gaming headset and monitor partner for the esports team. This is a long-term deal that will see the team collaborate closely with INZONE on future product concepts and development, looking to provide a better gaming experience for pro players. INZONE's logo will appear on the sleeve of all physical Fnatic team jerseys across their tier-one teams, including League of Legends, Valorant, Apex Legends, CS:GO, FIFA. and Rainbow Six Siege, across teams from London, Berlin, and Tokyo. We got a couple of quotes from both parties about the deal from today's press release.
"We're absolutely thrilled to welcome INZONE into the Fnatic family as a long-term partner of our organization," said Fnatic CEO, Sam Mathews said. "During our initial discussions, it became clear how strong the alignment is between our brands; from Sony's leading innovation in technology and our own 18+ year legacy as a world leader in esports and gaming performance. Together we look forward to exciting the audience, pushing the boundaries in both product development through our world-class roster of players and amplification of the INZONE brand globally via our unrivaled fanbase of over 30+ million worldwide."
"We are excited to partner with Fnatic, the world leader in the esports scene, to pioneer new gaming experiences for esports players and all gaming lovers," said Hiroshi Nakamura, Head of Personal Entertainment Business Unit, Sony Corporation. "By the combination of Sony's cutting-edge visual and audio technologies and Fnatic's unparalleled expertise, we are engineering multiple initiatives with Fnatic such as the co-creation of gaming gears and content activations, that will add a completely new dimension to gaming life. Sony Group's corporate direction is "getting closer to people", and in this context, getting closer to the gaming community. We are sincerely wishing to energize and support the gaming community through this partnership, as a member of the Fnatic family."