dc logo

By Tony Pannacio "It's not an 's.' On my planet, it stands for 'hope.'" — Kal-El speaking to Lois Lane, Man of Steel (2013) In Action Comics #1, Superman knocks out a guy who had been beating his wife, distinguishing him immediately as a hero whose mission is to protect and serve those who are […]

But now that it's official and we've seen how DC intends to use it, what do you think?  [polldaddy poll="5859242"]<a href="http://polldaddy.com/poll/5859242/">What Do You Think About The New DC Logo?</a>  Most-Read Comic Stories Today: DC Comics Launches New Logo, Official, In Colour, Including Watchmen Variant  Welcome to the new DC Comics logo…[...]

DC Comics has shown how their new logo will be used on current books and current branding. Looks like the edge of the D will be pushed hard against the spine of a comic, so the "peel" comes right off the edge of the comic. The press release reads "DC Entertainment, a Warner Bros. Entertainment […]

I've been following the story of DC Comics getting a new logo for a month or so but, as with Watchmen 2, it's only when you provide actual visuals that anyone sits up and takes notice. Such as Fark did today. One of the problems with reporting the trademark registration of the new DC Comics […]

This is the logo for the UK TV channel Discovery History. And this is a trademarked logo by DC Comics and DC Entertainment for future undefined use. Possibly preserved onions. I asked an intellectual property lawyer about the seeming similarity. He told me; Well, that seems to be a logo for a UK-based cable network […]

Two top stories about Gotham today, both involve comics only indirectly.  Too bad that the Gotham by Gaslight Xbox pitch didn't end up going anywhere, that's a concept with loads of potential. Most-Read Comic Stories Today: DC Comics Gets A New Logo. And Here It Is. Well, this symbol has now been submitted for trademark […]

…is called Gotham. Ho ho ho. I was asked why DC Entertainment were registering the trademark for such a logo well before announcement. Well, I'd never try to read the mind of such an organisation, that way lies madness, but I was reminded of an incident that took place back in 2008, and that I […]

Earlier today, after following the story for a month, Bleeding Cool gave you the first peek at a new logo registered by DC Comics and DC Entertainment with the US Government's trademark people. (Thanks for securing the search link, Heidi). So I asked an intellectual property attourney about it.  It is set up as an […]

At the end of last year, Bleeding Cool told you that DC Comics and DC Entertainment would be getting a new logo. The relatively recent DC Spin/DC Swoosh designed by Josh Beatman of Brainchild Studio from 2005, which itself replaced the DC Bullet designed by Milton Glazer from 1976. Well, this symbol has now been […]