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Oh Little Town Of Gotham, Nottinghamshire…

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Imagine you live in the little English village of Gotham.

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You must be sick to the back teeth of marketing stunts like this one. Like Heinz projecting pictures of Batman, Superman and Wonder Woman onto the trees to somehow promote their Afterschool Heroes range of Heinz Beanz, Hoops, Tomato Ketchup and Tomato Soup.

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There are only 1,600 people in the village, who also got gift-boxes of Heinz products. Oh and they also renamed the village "Heinz" for the day which seems to defeat the purpose, frankly.

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And media descending on the village to take photographs before leaving until the next time a bright young marketing executive looks up Gotham on Google Maps and has the exact same idea.

Here, let me save you the bother.


otham

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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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