Posted in: eSports, Games, Video Games | Tagged: eSports, FaZe Clan, XSET

Former FaZe Clan Executives Launch New Esports Organization XSET

This week, four former FaZe Clan executives announced that they have created a new mission-driven esports organization with XSET. The company has been founded by esports execs Greg Selkoe, Wil Eddins, Clinton Sparks, and Framerate founder Marco Mereu, with a primary focus on squads in Valorant, Call Of Duty: Warzone, and Fortnite. The company has already signed a number of impressive talents to their sister including Tyler "KnightFN" McDougal, Kyle Van Noy, Minna Stess, Jordan "Proofy" Cannon, and Zander "Thwifo" Kim to name a few. We have quotes from all four founders for you below as we wait to see hat kind of impact the group will have on esports in 2020.

"Gaming is the new pop culture. We are creating an entirely new gaming organization — one with integrity, creativity, and, most of all, the courage to build out an impressive and diverse roster of individual gamers who reflect the actual landscape of the new generation of America," said Greg Selkoe, XSET CEO and co-founder. "XSET means excellence and inclusion. We will set the standard and be the kind of role models the community of hundreds of millions of gaming fans deserve. The way I look at it, the future is set."

"Not only will XSET field highly-competitive esports teams in the games that matter, we will focus on creating the best and most compelling content for our audience," says XSET COO and co-founder Marco Mereu. "We will organically attract the best talent, representing the broad spectrum of people who make up this generation of gamers and their fans. This generation cares about style, but also wants to know the substance of shared values and making the world a better place."

"I am so excited to create an organization that highlights, supports, and reflects the actual make-up of the new generation of America – young men and women of diverse backgrounds and personalities," says Clinton Sparks, co-founder and XSET Chief Business Officer. "As an artist myself and someone who has shaped and shifted culture, I'm making it my mission to ensure that XSET leans heavily into the intersection of pop culture and gaming, especially in music. XSET will be the ultimate culture club. Get familiar."

"When you #reptheset, it means something," says Wil Eddins, co-founder and Chief Merchandising and Licensing Officer. "When I looked around at other orgs in gaming, there weren't a lot of people that looked like me, even though the global gaming community is extremely diverse. Gamers are from all walks of lifestyles and communities. Gamers can now be considered the first adopters of culture since we all live in a digital and online world. They now have the ability to set trends in streetwear, sneakers, content, platforms, and music- and this reality isn't reflected in today's gaming organizations. It became clear to me that we had the perfect opportunity to do something different with XSET."

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