Apparently people are really into an online horror video game called Five Nights at Freddy's, and even though, Director of Marketing at Funko, Mark Robben I and haven't personally participated in the game, we could both appreciate the new products being released. Today I got a look at the new line of products coming out this Spring, and there is quite a selection.
Robben explained how special the line of products is by saying:
"Because we have the master license we can kind of experiment and do a lot of different form factors that we're not doing for other licenses yet."
It will be interesting to see how the line of products works out. Funko continues to dominate in all aspects of the collectible toy industry. I suppose it's incredibly clever to test out different forms on a game that has a strong fan base. If it does well, it will certainly lead to more unique products from different shows, games, movies, and more. The Five Nights at Freddy's product line will release this May.