Mattel Debuts SDCC Exclusive Pixar Spotlight Series: Edna Mode

The Pixar Spotlight Series has been quite a mystery lately since its announcement a couple of years ago. Mattel is bringing iconic Disney Pixar characters to life like never before with fully detailed and articulated figures. A couple of these figures are already out and can be found online, as none have seemingly hit store shelves. For San Diego Comic Con 2021, we got Kevin from Up, and since then, we have seen Wall-E and Mr. Incredible. Well, fans can add another to their checklist as Mattel reveals a brand new Spotlight Series figure for SDCC 2022. Stand up straight and put your capes away as Edna Mode from The Incredibles has arrived.

This Edna Mode action figure is probably the best Edna figure you will ever give, and Mattel did not hold back. Standing 4.5 inches tall, Edna features 12 points of articulation and a massive set of accessories. She will come with three heads, 2 extra dresses, and iconic accessories from The Incredibles. The Pixar Spotlight Series Edna Mode is priced at $35 and pre-orders will arrive on Mattel Creations this Friday, July 22 at 1 PM EST here. 

"The Pixar Spotlight Series shines a spotlight on Edna Mode, the eccentric super suit fashion designer for Disney and Pixar's The Incredibles. She might be tiny, but this sassy icon dominates any room, shelf, or desk she graces. With three sets of swappable heads, hands, and costumes (but no capes!), this Edna Mode collector figure is as versatile and brilliant as the legend herself. Colors and decorations may vary."

  • Pixar Spotlight Series, Edna Mode Figure
  • Stands 4.5 inches tall
  • 12 points of articulation
  • Comes with 2 swappable heads, 2 sets of hands, 2 extra dresses, 1 newspaper, 1 table, 1 stylus, 1 pair of glasses, 1 doll stand, 1 reversible background, and 1 concept card

©2022 Mattel.

©Disney/Pixar.

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About Tyler Roberts

He has been the Collectibles Editor since late 2019. Historian, Air Force Veteran, and dedicated collector of Mezco Toyz, Marvel Legends, and is obsessed with Star Wars.
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