Posted in: Disney, Movies | Tagged: Dan Howard, disney, Disney merchandise, Disney Park News, Disney Parks, disney world, disneyland, HRL

Disney's Annual Collection Merchandise Returns to the Disney Parks with a Fresh New Look

Published Wed, 07 Feb 2018 14:15:25 -0600

by Baltimore Lauren

Last updated Wed, 07 Feb 2018 14:29:07 -0600

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If you go to the Disney parks every year, you obviously want a way to commemorate your visit. Disney's Annual merchandise is the way to go, and this year's merchandise is simply amazing. The Disney Parks Blog gave readers a special look inside how these awesome items are made:

"According to Dan Howard, senior creative director with Disney Consumer Products and Interactive Media Creative Group, artists and product developers look to the latest design trends as seen in this year's Disney Parks 2018 Collection.

'This year's artwork has a handcrafted, tonal look with nods to the rich heritage of The Walt Disney Company. This design approach gave merchandisers many options for making stylish new products that appeal to even more Guests,' explained Dan.

Almost two years in the making, work on this collection began with a style guide. Product developers use elements from this guide – such as logos, graphics, colors, or patterns – to ensure the overall merchandise assortment has a consistent look.

The number 8 in '2018' also ties the collection together as artists incorporated repeating circles filled with sketches of Disney landmarks, attractions and icons throughout the designs."

I can't wait to pick up my 2018 merchandise from Disney World this year!