Nintendo Have Shipped 10.5 Million Amiibos But Haven't Figured Out Meeting Demand

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Amiibos have been an incredibly popular idea for Nintendo. The product has created a real hunger in their consumers, meaning that a lot of the figures can be hard to find.

We have some numbers now to paint the context of this picture. In a finical report, Nintendo announced that it had shipped around 10.5 Million figures since they launched late last year.. Perhaps not coincidentally, this report is the first time in a while that Nintendo have recorded a profit.

The company's President Satoru Iwata did acknowledge the problems of keeping supply in line with the demand, but sadly, he didn't offer a solution.

Our consumers have been inconvenienced by stock shortages on some of the figures in our amiibo lineup. We have increased production for amiibo figures that have sold out very quickly after launch, that are indispensable to play a certain game and for which we have received strong demand from retailers and consumers.

However, we are very sorry that we can't promise at what point we will likely be able to resolve the current situation because figures such as these require a considerable amount of time to produce, store shelf space is limited and it is difficult to precisely predict the exact amount of overall demand.

I hope Nintendo figure this out. People want these Amiibos, and making children spend upwards of $70 for a figure on Ebay isn't helping anyone.

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About Patrick Dane

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