Posted in: Games | Tagged: entertainment, games, Niantic Labs, pokemon, pokemon go, video games

Pokémon Go Enjoyed the Most Players Last Month It's Had Since Launch

Published Wed, 27 Jun 2018 07:45:42 -0500

Last updated Wed, 27 Jun 2018 18:36:39 -0500

An analyst firm has reported that Niantic's Pokémon Go is currently incredibly popular, enjoying the most players and revenue since the game came out in summer 2016.

When Pokémon Go hit in 2016, it was a phenomenon. A good reason to get out and walking, all wrapped up in a worthwhile Pokemon themed loop took over the mainstream in a huge way. It was everywhere and it wasn't rare to see large groups of people hanging around on street corners to catch their favourite characters. That was until it wasn't. The app seemingly faded, leaving only an impassioned, dedicated fanbase.

Well, it seems that base is growing once again. While some may have perceived the game as a flash in the pan, constant updates and improvements have seemingly brought people back and according to analysts, the game is doing as well as ever. Superdata (via VentureBeat) has published a report saying the game is enjoying its best spell of players since its launch in summer 2016. More than that, the game reportedly made $104 million in May, up 174% year-over-year. It's clear that the app is still going strong and is a huge cash cow for everyone involved.

What's interesting is that these numbers are from before summer break hit, so with schools out over the next few weeks, this number could only rise in the coming month or so. It's clear that the game has gone past just being a quick success, and that the support the developers have given the app is paying off in a big way. With continued support, it could be around for a while longer.

Enjoyed this? Please share on social media!