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IF Final Trailer Released, As The Film Readies Release

The final trailer for IF was released this morning ahead of Paramount's big CinemaCon presentation this afternoon.



Article Summary

  • IF final trailer debuts, building anticipation for May 17th release.
  • Paramount highlights IF at CinemaCon, with a star-studded cast.
  • Directed by John Krasinski, IF explores a girl's magical adventure.
  • IF poised as a potential summer box office surprise with family appeal.

IF is releasing on on May 17th, and should be a big part of today's Paramount CinemaCon presentation. The film is everywhere at the event, and the studio really believes they have a hit on their hands here. Starring Ryan Reynolds, John Krasinski, Cailey Fleming, Fiona Shaw, and the voices of Phoebe Waller-Bridge, Louis Gossett Jr., and Steve Carell, the film is written and directed by John Krasinski. The final trailer was released this morning, and if you haven't been sold by now, it is not going to happen.

IF Could Be The Surprise Hit Of The Summer

From writer and director John Krasinski, IF is about a girl who discovers that she can see everyone's imaginary friends — and what she does with that superpower — as she embarks on a magical adventure to reconnect forgotten IFs with their kids. IF stars Ryan Reynolds, John Krasinski, Cailey Fleming, Fiona Shaw, and the voices of Phoebe Waller-Bridge, Louis Gossett Jr. and Steve Carell alongside many more as the wonderfully unique characters that reflect the incredible power of a child's imagination.

This is one May where a movie like this could sneak up out of nowhere and surprise people at the box office. It is hard to get a feel for where the public is on this one, as they really did not start pumping up the marketing until really late for something that I am sure they would love to see turn into an IP for their folder. IF also has a lot of runway as a family film at the box office, as there is not much to go against it until the middle of June. Paramount is set up nicely here, all the film has to do now is be good.

IF: 21 Character Posters Released, New Trailer Tomorrow
©2023 Paramount Pictures. All Right Reserved.

IF releases in theaters on May 17th. Keep it locked here all week long for everything CinemaCon.


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Jeremy KonradAbout Jeremy Konrad

Jeremy Konrad has written about collectibles and film for almost ten years. He has a deep and vast knowledge of both. He resides in Ohio with his family.
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