Hulu is a premier American streaming service that offers a distinctive hybrid model, combining a deep library of on-demand television series and films with an optional live TV component. It is uniquely known for providing next-day access to episodes from major broadcast networks and has cultivated a robust slate of critically acclaimed original programming. It operates as the general entertainment streaming pillar of its parent, The Walt Disney Company.
Hulu's strategic importance and brand identity are inextricably linked to its complex ownership history and its ultimate consolidation under The Walt Disney Company. It was originally conceived as a joint venture by several competing media giants—including NBCUniversal and Fox—as a collective defense against the rise of YouTube and Netflix. This origin as a repository for broadcast television content remains a key part of its value proposition.
The turning point was Disney's 2019 acquisition of 21st Century Fox, which instantly gave it a majority stake in Hulu. This initiated a multi-year process of buying out the remaining shares from Comcast, which concluded in 2023-2024, giving Disney full ownership and operational control. This consolidation was a deliberate strategic move. Disney now operates a three-pronged streaming strategy in the U.S.: Disney+ for family-friendly and major franchise content (Marvel, Star Wars), ESPN+ for sports, and Hulu as the crucial third pillar for general and adult-oriented entertainment. This structure allows Disney to compete across the entire market spectrum. This strategy is being globalized, as evidenced by the plan to rebrand the "Star" general entertainment hub on international versions of Disney+ to the Hulu brand, creating worldwide brand alignment.
Content Partner / Former Owner: Comcast (NBCUniversal)
Key Content Brands: FX on Hulu, Searchlight Pictures
Key Series
The Handmaid's Tale (2017–Present): The Emmy-winning dystopian drama that established Hulu as a major player in original content.
Only Murders in the Building (2021–Present): A critically acclaimed and widely popular mystery-comedy series.
The Bear (2022–Present): A cultural phenomenon and awards magnet, praised for its intense storytelling and performances.
Alien: Earth (2025–Present): A highly anticipated series from FX, set within the iconic Alien film universe, demonstrating the platform's role as a home for mature franchise extensions.
American Horror Stories (2021–Present): A spin-off of the popular FX anthology series, delivered exclusively on Hulu.
Futurama (Seasons 8–10): The revival of the beloved animated science-fiction sitcom, finding a new home on the service.
King of the Hill (Season 14): The upcoming revival of the classic animated sitcom, further cementing Hulu as a destination for beloved adult animation.
As we keep watching our radar for any word on the status of EP Sarah Michelle Gellar, Showrunners Nora Zuckerman and Lila Zuckerman, director and executive producer Chloé Zhao, and EP Gail Berman's Gellar and Ryan K. Armstrong-starring Buffy the Vampire Slayer: New Sunnydale pilot for Hulu, Zhao is offering some additional insights on the project […]
With all of the attention being focused on All's Fair, Monster: The Ed Gein Story, and the recently announced all-star 13th season of American Horror Story, now seems like the perfect time to spotlight an upcoming Ryan Murphy (FX's Grotesquerie, ABC's Doctor Odyssey) project that's been on our radar since it was first announced. Of […]
Showrunner Noah Hawley no longer has to discuss a second season of his and FX Networks' Sydney Chandler-starring Alien: Earth as if it were a hypothetical. FX Network and Disney Entertainment Television have signed Hawley to a new overall deal that includes a second season of the hit series (expected to begin filming in London in […]
If you're a regular reader of Bleeding Cool's television and streaming coverage, you know that we've been keeping our radars tuned for any news on EP Sarah Michelle Gellar, Showrunners Nora Zuckerman and Lila Zuckerman, director and executive producer Chloé Zhao, and EP Gail Berman's Gellar and Ryan K. Armstrong-starring Buffy the Vampire Slayer: New Sunnydale […]
In the future, there will be media classes that will spend entire semesters examining the "Jekyll & Hyde" reception that Ryan Murphy and Kim Kardashian's Hulu legal drama All's Fair received. The same Kardashian, Naomi Watts, Niecy Nash-Betts, Teyana Taylor, Sarah Paulson, and Glenn Close-starring series whose trailer pulled in more than 44 million views (and counting) […]
While we keep watch on what's going on with EP Sarah Michelle Gellar, Showrunners Nora Zuckerman and Lila Zuckerman, director and executive producer Chloé Zhao, and EP Gail Berman's Gellar and Ryan K. Armstrong-starring Buffy the Vampire Slayer: New Sunnydale pilot for Hulu, Armstrong is offering some insights into what it was like working with Gellar. […]
Hulu has given a pilot order for an adaptation of Jason Aaron and Jason Latour's graphic novel series Southern Bastards. Produced by Onyx Collective, POV Entertainment, and Proximity Media, in Association with Fifth Season, the pilot stems from writers Bill Dubuque (Ozark, The Accountant) and Nia DaCosta (Candyman, The Marvels) – with DaCosta also set to […]
Fans of Hulu and series creators Mike Judge and Greg Daniels' King of the Hill revival have a whole lot to be happy about this Thursday. First up, we have confirmation that Season 15 will hit in 2026 (translation: no waiting three years between seasons). But even better than that, the beloved animated series has […]
While we're not going to drop any spoilers about the fifth season finale (for now), we can happily report that Hulu's Steve Martin, Martin Short, and Selena Gomez-starring hit series Only Murders in the Building will be back for a sixth season. And while it might be a bit too soon to offer details on what's ahead, we know […]
When it comes to compelling episodic television, sometimes reality provides its own twist, as was the case with the infamous Murdaugh family, one of South Carolina's most influential families, who suffered a tragic fall from grace triggered by a series of unfortunate events that exposed corruption that ultimately led to murder. Creators Michael D. Fuller […]
As we keep the candles burning regarding an update on where things stand with EP Sarah Michelle Gellar, Showrunners Nora Zuckerman and Lila Zuckerman, director and executive producer Chloé Zhao, and EP Gail Berman's Gellar and Ryan K. Armstrong-starring Buffy the Vampire Slayer: New Sunnydale pilot for Hulu, Gellar took some time out from the Neiman Marcus […]
Mayans M.C. co-creator, executive producer, and showrunner Elgin James' new take on the popular FOX drama Prison Break has nabbed a series order fro Hulu. In the new series, a soldier-turned-corrections officer takes a job at one of the deadliest prisons in America to prove just how far she'll go for someone she loves. Originally announced […]
It's easy to get intimidated when it comes to joining an all-star ensemble like Hulu's Murdaugh: Death in the Family, but thanks to the leadership of creators Michael D. Fuller and Erin Lee Carr and leads Jason Clarke, Patricia Arquette, and Gerald McRaney; Johnny Berchtold (Reacher) and Will Harrison (Daisy Jones & The Six), who play […]
Jason Clarke (The Last Frontier) and Patricia Arquette (Severance) had a huge burden to bear, leading the ensemble in the Hulu true crime miniseries Murdaugh: Death in the Family as Alex and Maggie Murdaugh, as one of the most influential families in South Carolina. While their activities are well documented with the family's real-life claim […]
With less than three weeks to go until the first season of Ryan Murphy and Kim Kardashian's legal drama All's Fair hits Hulu screens (Nov. 4th, to be precise), Murphy held a world premiere on Thursday night at the DGA Theater Complex. To sya that it was star-studded would be a righteous understatement. We're talking about Kardashian, Naomi Watts, […]
It's the dedicated work of Mandy Matney, who helped bring attention to one of the powerful families in South Carolina, the Murdaughs, and their tragic fall from grace, which is chronicled in her true crime podcast, Murdaugh Murders Podcast. Dramatized by Michael D Fuller and Erin Lee Carr in Hulu's Murdaugh: Death in the Family, […]
Considering that the official trailer for Ryan Murphy and Kim Kardashian's legal drama All's Fair pulled in 43 million views (and counting), it would be safe to say that a lot of folks are counting down the days until it hits Hulu screens on Nov. 4th. Joining Kardashian are Naomi Watts, Niecy Nash-Betts, Teyana Taylor, Matthew Noszka, […]
Now that we find ourselves elbow-deep in the Halloween season, it would be a perfect time to check out the first of this year's two holiday specials from Seth MacFarlane's Family Guy. Now streaming on Hulu, the Halloween special "A Little Fight Music" finds Brian and Stewie realizing there is a shortage of quality Halloween songs, […]
When EPs Mike McMahan and Josh Bycel's Solar Opposites hits Hulu screens on October 13th for its sixth and final season, Korvo (Dan Stevens), Yumyulack (Sean Giambrone), Terry (Thomas Middleditch), Jesse (Mary Mack), and The Pupa (Sagan McMahan) will have to deal with their mission on Earth coming to an end. Once their alien diamond-making […]
For Korvo (Dan Stevens), Yumyulack (Sean Giambrone), Terry (Thomas Middleditch), Jesse (Mary Mack), and The Pupa (Sagan McMahan), their mission on Earth is about to come to an end. On October 13th, the 10-episode sixth season of EPs Mike McMahan and Josh Bycel's Solar Opposites will hit Hulu screens, and we have another trailer to pass […]
